Senior Analyst, Data Commercialization Strategy & Go-to-Market

worldpay; Atlanta (GA); On-site; USD 128,000 - 193,000; Full time

Job summary

Worldpay in the United States is seeking a Senior Analyst, Data Commercialization Strategy & Go-to-Market to turn market insights into growth opportunities for our data products and partnerships.

You will translate market and customer insight into clear commercialization strategies, develop value propositions and messaging, and build marketing and enablement plans that equip Sales, Partnerships, and Product to bring offerings to market.

Responsibilities

• Translate market, customer, and partner insight into clear commercialization strategies for Worldpay's data products.
• Develop value propositions, positioning, messaging frameworks, and use cases that translate data capabilities into business value.
• Build commercialization and marketing plans for data products and partner solutions, including target audiences and launch activities.
• Create high-quality sales and client collateral, including presentations, overviews, and one-pagers.
• Design and deliver training programs that educate Sales, Partnerships, Product, and Marketing on market opportunities and storytelling.
• Support external partner and customer engagement with tailored materials and workshops.
• Collaborate with Product, Data Science, Partnerships, Sales, and Marketing to inform positioning and launch priorities.
• Develop market assessments and strategic recommendations to prioritize investments.
• Monitor market response and refine messaging and enablement plans over time.
• Provide executive-ready updates on trends and opportunities.

Job description

Senior Analyst, Data Commercialization Strategy & Go-to-Market

Ready to take your career global?

Make your mark at one of the biggest names in payments. We're looking for a Senior Analyst, Data Commercialization Strategy & Go-to-Market to join our evolving team and help turn market insight into compelling growth opportunities for our data products and partnerships.

What you'll own

• The Senior Analyst, Data Commercialization Strategy & Go-to-Market is responsible for translating market, customer, and partner insight into clear commercialization strategies for Worldpay's data product portfolio. This individual contributor will help identify where our data products can create differentiated value, shape how we position them, and equip internal and external stakeholders to bring those opportunities to market.
• Conduct market, customer, partner, and competitive research to identify priority segments, use cases, partnership opportunities, and emerging trends relevant to Worldpay's data products.
• Develop clear value propositions, positioning, messaging frameworks, customer narratives, and use cases that translate complex data capabilities into meaningful business value.
• Build commercialization and marketing plans for data products and partner solutions, including target audiences, channels, content needs, launch activities, and engagement strategies.
• Create high-quality sales and client-facing collateral, including presentations, solution overviews, one-pagers, customer stories, talking points, and other enablement materials.
• Design and deliver training and engagement programs that help Sales, Partnerships, Product, Marketing, and other commercial stakeholders understand the market opportunity, product value, target use cases, and customer story.
• Support external partner and customer engagement through tailored presentations, joint value propositions, commercialization materials, workshops, and market-facing programs.
• Partner closely with Product, Data Science, Partnerships, Sales, and Marketing to ensure market insight and stakeholder feedback inform product positioning, launch priorities, and commercialization decisions.
• Develop market assessments, business cases, and strategic recommendations that help leadership evaluate growth opportunities and prioritize investments.
• Monitor market response, stakeholder feedback, content effectiveness, and commercialization results to refine messaging, enablement, and engagement plans over time.
• Provide concise, executive-ready updates and recommendations on market trends, partner opportunities, customer needs, and commercialization progress.

What you'll bring

• Experience in commercial strategy, product marketing, market intelligence, consulting, partnerships, sales enablement, or go-to-market roles.
• Strong curiosity about markets, customers, partners, and how data products can solve real business problems.
• Ability to synthesize market research, customer insight, and complex product information into clear value propositions, messaging, and actionable recommendations.
• Excellent written, verbal, and visual communication skills, with experience creating polished presentations, collateral, training, and strategic narratives.
• Comfort engaging with internal stakeholders, customers, and partners and adapting the story for different audiences.
• Strong analytical and problem-solving skills, with the ability to assess market opportunities, competitive dynamics, and commercial potential.
• Ability to influence and collaborate across Product, Data Science, Sales, Partnerships, and Marketing in a matrixed environment.
• Highly organized and able to manage multiple workstreams, deadlines, and stakeholder needs with attention to detail.
• A growth mindset and desire to deepen expertise in data commercialization, product strategy, partnerships, and go-to-market execution.
• Experience in payments, fintech, data, analytics, SaaS, advertising technology, marketing technology, or digital commerce is a plus.

About the team

Our inclusive and global teams win together every day. We're proud to have the best minds in the industry, who you can learn from as you grow your career. The people, the energy, and the connections are unmatched. Come be part of an evolving company and pursue dynamic opportunities that go beyond borders.

What makes a Globalpayer?

Globalpayers think like a client, act like an owner, and win as one team. We're curious and innovative, always finding better ways to deliver impact. We empower each other to make decisions, and our passion drives excellence in everything we set out to do.

Does this sound like you? Then you sound like a Globalpayer.

Worldpay is dedicated to offering individuals rewarding career opportunities and competitive compensation. For this full-time position, the good faith estimated annual salary range upon hire is $127,500.00-$192,525.00. This range reflects what we reasonably expect to off