Senior Analyst - Automotive Media Analytics & Insights

Saatchi US; El Segundo (CA); On-site; USD 73,000 - 108,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

Disability

401K

Parental leave

Tuition reimbursement

Job summary

Saatchi US is seeking a Senior Analyst to analyze and report on our automotive client’s media investment. You will turn data into actionable optimizations, delivering high-quality reporting with minimal supervision and presenting findings to clients and internal teams.

Ideal candidates have hands-on advertising data experience, data visualization skills (Tableau), and a proven ability to derive insights from large datasets. You will mentor a junior analyst and contribute to process improvements.

Qualifications

• 3+ years of total analytic job experience
• Bachelor's degree in Mathematics, Statistics, Economics, Business, Marketing or other quantitative subject area, MBA or graduate degree in a quantitative field is a plus
• Must be able to demonstrate a history and passion for telling stories with quantitative data
• Experience with the Google Cloud Platform products – GCM, GA360, SA360, Google Big Query, Data Studio, etc.
• Experience reporting on Social advertising campaigns – Facebook, Twitter, Pinterest, etc.
• Heavy experience with Microsoft Excel including creating pivot tables
• Familiarity with best practices for data visualization
• Knowledge of the digital media space and the KPIs and methods used to measure digital advertising
• Strong written and verbal presentation skills: can clearly articulate in-depth media theories, concepts and visions
• Strong attention to detail and ability to prioritize tasks, multitask and manage time effectivelyProblem solving skills - Ability to identify gaps and provide solutions
• Critical thinking skills - Capable of generating consistent and accurate reporting results tying back to program/campaign objectives
• Automotive experience is a major plus

Responsibilities

• Performing analysis for advertising across channels such as broadcast, search, social, online display, and mobile
• Analyzing and presenting (written and verbal) key learning, insights and optimization recommendations to internal and external clients
• Finding opportunities to automate analyses and create processes for efficiencies
• Establishing & maintaining benchmarks for overarching media strategies and key campaign initiatives
• Bringing analytical rigor and precision to all reporting deliverables
• Managing and mentoring an analyst on the team
• The ability to work extended hours, including weekends, as required
• All other duties as assigned

Skills

Analytic storytelling

Data storytelling

Presentation skills

Strong attention to detail

Time management

Education

Bachelor's in Mathematics/Statistics/Economics/Business/Marketing

MBA or quantitative graduate degree (plus)

Tools

Google Cloud Platform

Tableau

Microsoft Excel

Data Studio

BigQuery

Job description

Saatchi US is seeking a Senior Analyst to analyze and report on our automotive client’s media investment. You will turn data into actionable optimizations, delivering high-quality reporting with minimal supervision and presenting findings to clients and internal teams.

Ideal candidates have hands-on advertising data experience, data visualization skills (Tableau), and a proven ability to derive insights from large datasets. You will mentor a junior analyst and contribute to process improvements.