Senior Account Manager - Poultry

Ralco; Marshall (MN); On-site; USD 90,000 - 150,000; Full time

Job summary

Ralco is seeking a Senior Poultry Account Manager to drive sales growth across a western US territory. You will manage strategic accounts, develop plans, and collaborate with producers, distributors, veterinarians, and nutritionists to deliver tailored solutions.

You will lead strategic planning, engage with product specialists, mentor peers, and ensure superior customer service while exceeding revenue targets and supporting long-term strategic objectives.

Qualifications

• Bachelor’s degree in Animal Science, Business, or related field.
• 7+ years of proven success managing strategic accounts and exceeding growth targets.
• Experience in poultry production systems; poultry nutrition experience preferred.
• Willingness to travel frequently (about 50% of the time).

Responsibilities

• Own and grow high-impact strategic accounts and build relationships with distributors, producers, and stakeholders.
• Lead account planning and identify opportunities for expansion.
• Collaborate cross-functionally with departments to ensure seamless service and pricing alignment.
• Maintain CRM/Salesforce documentation and drive process improvements.
• Mentor teammates and coach account managers.

Skills

Communication

Relationship building

Animal health products

Negotiation

Sales data analysis

Cross-functional collaboration

Leadership

CRM tools (Salesforce)

Account planning

Education

Bachelor’s degree in Animal Science, Business, or related field

Tools

Salesforce

Job description

As a Senior Poultry Account Manager, you are responsible for driving sales growth and managing strategic relationships across a designated territory for Ralco’s product portfolio with primary influence on the poultry industry. This role is vital to our organization’s overall success, requiring a strong blend of sales expertise, industry insight, and the ability to collaborate effectively across departments. The Senior Account Manager works directly with producers, distributors, dealers, veterinarians, and nutritionists to promote targeted product lines, identify growth opportunities and deliver solutions that align with customer needs. You’ll lead and develop account plans, manage key relationships, and serve as the primary or supporting account manager depending on the situation. Success in this role means consistently exceeding revenue targets, enhancing customer satisfaction, and contributing to long-term strategic planning.

Internally, you will collaborate with technical teammates and product specialists to refine go-to-market strategies, optimize product positioning and ensure alignment across departments. You’ll also play a leadership role within the team – sharing best practices, mentoring peers, and championing operational excellence.

This job description is not meant to be all inclusive and duties may vary based on departmental and company needs.

Key Responsibilities

• Strategic Account Ownership:Manage and grow high-impact accounts. Build and maintain strong relationships with our strategic distributors, producers, and key stakeholders; Identify customer needs and recommend corresponding Ralco solutions.
• Customer Success Leadership:Develop and implement proactive service strategies that enhance client satisfaction and retention; provide leadership and product demonstrations; resolve customer issues with sound judgment.
• Growth Driver:Consistently exceeds revenue targets. Lead account planning and identify new opportunities for expansion
• Long-Term Planning:Drive strategic planning across accounts, anticipating client needs and delivering innovative solutions.
• Technical Influencer Engagement:Build and maintain trusted relationships with veterinarians and nutritionists who advise target accounts; serve as a credible technical resource, share product and research data, and leverage those relationships to generate referrals and support product adoption.
• Cross-Functional Collaboration:Partner across departments to ensure seamless service delivery and alignment with pricing, programs, and distribution.
• Operational Excellence:Maintain accurate and timely CRM / Salesforce documentation. Champion process improvements and implement efficiencies.
• Team Leadership & Mentorship:Share best practices, mentor account managers, and lead by example to elevate team performance.
• Subject Matter Expertise:Apply advanced skills in strategic account management, negotiation, and industry-specific knowledge.
• Professional Acumen and Growth:Participate in trade shows, meetings, and industry events; pursue ongoing professional development in collaboration with your supervisor.

Required Skills/Abilities

• Strong communication and interpersonal skills
• Customer focused with proven relationship building ability
• Solid understanding of animal health products and industry trends
• Advanced skills in negotiation, strategic planning, and vertical expertise
• Ability to analyze sales data, plans, margins, and customer profitability
• Effective cross-functional collaboration
• Strong leadership and mentoring capabilities
• Proficiency in CRM tools (Salesforce) and account planning
• Aligns with RALCO’s Values and Purpose
  • Values: Courageous Curiosity, Driven to Deliver, Master your Craft, Root for the Team, Earn the Relationship
  • Purpose:Ralco creates effective natural solutions that address agriculture’s greatest challenges

Qualifications

• Education: Bachelor’s degree in Animal Science, Business, or related field
• Experience:7+ years’ proven success managing strategic accounts and exceeding growth targets, including field experience with Poultry production systems. Poultry nutrition experience preferred.
• Travel:Frequent travel required on a weekly basis (approximately 50%). A valid driver’s license and an acceptable Motor Vehicle Record are required.
• Location: This position will serve a territory covering the western half of the US. The ideal candidate will live within this territory.
• Physical Requirements:This role requires frequent travel, extended periods of driving and sitting, and regular computer use. Occasional lifting, carrying, or bending is required during field visits. Reasonable accommodation may be provided to enable individuals with disabilities to perform the essential functions of this role.

About Ralco

Ralco is a family-owned agricultural health and nutrition company with a global presence, distributing products in over 40 countries. Inspired by nature and powered by science, Ralco develops innovative, natural solutions to support plant and animal health.