Senior Account Executive

FACTORY PR; New York (NY); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

401K with employer contribution

Holiday Bonus

Life Insurance at 1x annual salary

Pre-Tax Commuter Benefits

Job summary

Factory PR in New York City seeks a Senior Account Executive to join its Tech, Innovation and Design Division. The role focuses on securing high-level features, building thought leadership programs, and mentoring a team under the SVP of Tech and Innovation.

The ideal candidate has 4+ years of tech/media experience, strong writing and relationship-building skills, and a proven track record of top-tier coverage across print, online, podcasts and broadcast.

Qualifications

• 4+ years experience with technology companies ranging from startups to mid-size firms.
• Expert knowledge of the media landscape across tech and business in addition to mainstream lifestyle media.
• Proven experience managing announcements including launches, partnerships, funding, and more.
• Proven track record of securing top-tier coverage in print and online media, podcasts and broadcast.
• Excellent time management, organizational skills and attention to detail.
• Excellent ability to work swiftly and independently, and alongside a dynamic team.
• Strong and effective writing, communication and presentation skills.
• Superior ability to articulate ideas to clients, agency principals and colleagues.
• Proficient in Cision, MuckRack, Google Suite, Microsoft Excel, Word andPowerpoint, Coveragebook and social media network.
• Thrive in a fast-paced, deadline-oriented environment and actively contribute to Factory’s creative and fun culture.

Responsibilities

• Secure high-level features, podcast interviews, broadcast interviews, op-eds and more
• Contribute to the development and execution of innovative communications strategies for national and international brands
• Build out thought leadership content and programs for executives, developing pertinent talk tracks and topics
• Facilitate press tours and interviews with Founders and clients
• Maintain and develop relationships with editors across technology, business, innovation and new verticals as dictated by the evolving client roster
• Oversee and contribute to the timely distribution of briefing documents, and facilitate client media trainings where required
• Work within a team of excellent publicists and strategists, and act as a strong mentor and guide to the junior members
• Serve as the client interface for a roster of tech, innovation and design clients
• Produce high impact press materials
• Execute press activations and consumer-facing events for clients

Skills

Public relations

Media relations

Writing

Communication

Presentation skills

Mentoring

Tools

Cision

MuckRack

Google Suite

Microsoft Excel

Microsoft Word

PowerPoint

CoverageBook

Social media

Job description

Factory PR is a preeminent communications agency with offices in New York and Los Angeles. We sit at the unique intersection of style and innovation, deeply rooted in both current culture and our twenty-five year legacy.

We work with companies to create moments that will spark the brand transformation to cult status. Our strategies combine traditional and digital activities, including public relations, brand development, social media, content creation, and influencer and celebrity integration.

Factory is entering an exciting new chapter filled with growth and creativity. Our team continues to impress with their ability to work nimbly across various industries, and achieve award-winning media relations for our clients. We are also fun to grab a drink with!

From an industry perspective, we’re the agency behind media-fueled launches and creative storytelling for a dynamic portfolio of clients, including IKEA, Repreve, Loop Earplugs, Metaphysic, ASOS, Rebag, and WorldSprings.

And we’ve got a pipeline full of incredible opportunities. That’s where you come in.

SENIOR ACCOUNT EXECUTIVE – Tech + Innovation (NYC)

Factory PR seeks a Senior Account Executive to join its Tech, Innovation and Design Division. This role requires an avid consumer of tech and business media, with a deep affinity and understanding of emerging markets and the tech landscape. The ideal candidate will have experience working with Founders and have a thorough understanding of thought leadership tactics, venture-backed brands, and a spectacular ability to create momentum for a brand well beyond launch. Knowledge of/interest in AI, FinTech, and/or Future of Health is a plus.

The position calls for an expert press strategist and relationship builder and reports to the SVP of Tech and Innovation in NYC. The candidate will supervise, develop, and mentor a dynamic team.

PRIMARY RESPONSIBILITIES

• Secure high-level features, podcast interviews, broadcast interviews, op-eds and more
• Contribute to the development and execution of innovative communications strategies for national and international brands
• Build out thought leadership content and programs for executives, developing pertinent talk tracks and topics
• Facilitate press tours and interviews with Founders and clients
• Maintain and develop relationships with editors across technology, business, innovation and new verticals as dictated by the evolving client roster
• Oversee and contribute to the timely distribution of briefing documents, and facilitate client media trainings where required
• Work within a team of excellent publicists and strategists, and act as a strong mentor and guide to the junior members
• Serve as the client interface for a roster of tech, innovation and design clients
• Produce high impact press materials
• Execute press activations and consumer-facing events for clients

REQUIREMENTS

• 4+ years of experience working with technology companies ranging from startups to mid-level businesses
• Expert knowledge of the media landscape across tech and business in addition to mainstream lifestyle media
• Proven experience managing announcements including launches, partnerships, funding, and more
• Proven track record of securing top-tier coverage in print and online media, podcasts and broadcast
• Excellent time management, organizational skills and attention to detail
• Excellent ability to work swiftly and independently, and alongside a dynamic team
• Strong and effective writing, communication and presentation skills
• Superior ability to articulate ideas to clients, agency principals and colleagues
• Proficient in Cision, MuckRack, Google Suite, Microsoft Excel, Word andPowerpoint, Coveragebook and social media network
• Thrive in a fast-paced, deadline-oriented environment and actively contribute to Factory’s creative and fun culture

COMPENSATION & BENEFITS

COMPENSATION

• Competitive salary commensurate with experience
• 401K with employer contribution
• Holiday Bonus (discretionary)
• Life Insurance at 1x your annual salary
• Pre-Tax Commuter Benefits Program

HEALTH & WELLNESS

• Medical, Dental and Vision Insurance
• Flex Spending Account
• Mental Health and Wellness Stipend - $500 annually
• One Medical - On-Demand Primary Care
• Teledoc - Virtual Health
• TalkSpace - Online Mental Health Therapy
• Annual Citibike membership

WORK/LIFE BALANCE

Time off Work/life balance is important to us, we provide:

• Flexible/Hybrid work environment
• 10 days standard vacation
• 2 personal days
• 2 full summer Fridays off in addition to half day Summer Friday program
• Generous end-of-year holiday office closure