Senior Account Director/Vice President - Experiential

CIVIC; New York (NY); Hybrid; USD 130,000 - 190,000; Full time

Benefits offered by this job

Competitive salary

Benefits package (dental, vision, 401k

Parental leave

Paid time off

Job summary

CIVIC, a NYC-based experiential marketing agency, seeks a Senior Account Director/VP to lead day‑to‑day client management on tech and entertainment accounts, shaping brand experiences from concept through live execution. The role demands strong leadership, budget stewardship, and the ability to build trusted client relationships while mentoring junior team members.

Hybrid work model with 3 in-office days and 2 remote days per week, based in NYC or relocation required.

Qualifications

• 10+ years of client-facing experience in experiential marketing.
• 3+ years managerial experience mentoring and developing junior team members.
• Strong client relationship skills with experience as day-to-day lead to senior stakeholders.
• Proven ability to collaborate with creative, design, and production teams to bring experiences to life.

Responsibilities

• Lead day-to-day account management and team performance.
• Oversee client communications, program recommendations, timelines and budgets.
• Mentor junior account team members and manage onboarding and training.
• Strategize and execute creative and results-driven brand experiences from ideation to execution.

Skills

Client-facing experience

Team leadership

Presentations

Job description

Account Director/Senior Account Director, Experiential

CIVIC

NYC (3X a week in office, 2X remote)

COMMUNITY

We’re CIVIC. Since 1999, we’ve led the way in cultural marketing, providing integrated solutions to top-tier brands including Ford, Audible, HBO Max, Verizon, Amazon Studios, The Stonewall Inn, NBCUniversal, Peacock, Wyndham, among many others. We are an Ad Age Small Agency Award winner (Gold) for 2024 & 2025. We are known for big ideas -- creating long-term brand platforms designed to impact culture, address the biggest societal issues, build loyalty, stimulate word of mouth and generate client revenue.

Our broad suite of integrated marketing services includes:

• Brand Strategy, Concept and Creative Development
• Live Event, Proprietary Brand Activations and Pro-Social Campaigns
• Content Development and Execution via Civic Studios
• PR/Media Relations and Social Media Marketing
• Executive and Internal Communications
• Growth Marketing and Partnership Development

At Civic, we believe business is the world’s most powerful platform for positive change. We believe our community can build bridges between companies and communities and we empower our employees to help amplify underrepresented voices. Our goal is to build a more inclusive and equitable future in tandem with our clients and partners.

THE ROLE

Senior Account Director/VP, Experiential

Hybrid (3 days in office, 2 days remote per week)

(Candidate must be based in NYC or willing to relocate)

OUR COMMUNITY

We’re CIVIC. Since 1999, we’ve led the way in cultural marketing, providing integrated solutions to top-tier brands including Ford, Audible, HBO, Verizon, Amazon Studios, The Stonewall Inn, NBCUniversal, Peacock, among many others. We are an Ad Age Small Agency Award winner (Gold) for 2024 & 2025. We are known for big ideas -- creating long-term brand platforms designed to impact culture, address the biggest societal issues, build loyalty, stimulate word of mouth and generate client revenue.

Our broad suite of integrated marketing services includes:

• Brand Strategy, Concept and Creative Development
• Live Event, Proprietary Brand Activations and Pro-Social Campaigns
• Content Development and Execution via Civic Studios
• PR/Media Relations and Social Media Marketing
• Executive and Internal Communications
• Growth Marketing and Partnership Development

At Civic, we believe business is the world’s most powerful platform for positive change. We believe our community can build bridges between companies and communities and we empower our employees to help amplify underrepresented voices. Our goal is to build a more inclusive and equitable future in tandem with our clients and partners.

THE ROLE

The Senior Account Director/VP serves as a day-to-day leader within our tech and entertainment accounts, driving best-in‑class work and strong team performance. They lead client and partner management, ensuring clear communication, thoughtful program recommendations, and smooth execution across timelines, budgets, and deliverables. Working closely with creative and production partners, they help shape innovative, culturally relevant brand experiences from concept and budget development through live execution, guest experience, and all brand touchpoints. They manage and mentor junior team members, overseeing onboarding, training, and workload planning, while also supervising the development of marketing and event materials. The Account Director/VP builds trusted client relationships and is accountable for tracking budgets, analyzing performance, and delivering smart, insightful reporting.

KEY RESPONSIBILITIES

• Serve as a leader in day-to-day account management and team performance.
• Lead project management including clear and thorough client and partner communications, program recommendations, oversee meeting agendas and recaps, internal and client timelines, and general program management.
• Lead client management along with junior team members including clear and thorough communications, program recommendations, oversee meeting agendas and recaps, internal and client timelines, and general program management.
• Successfully manage, mentor, help develop and train junior account team members.
• Work with team leadership to strategize and execute innovative and results driven brand experience campaigns, challenging convention and asserting client's relevance.
• Work closely with creative and production teams, to see projects through from ideation to execution including concept & budget development, timelines, guest experience, brand touchpoints, etc.
• Onboarding, mentoring, managing, setting expectations and training of the Account Team to grow and excel in their positions as well as understand team needs based on current and upcoming workloads
• Have a pulse on culture to identify moments, partners and trends to strengthen our work.
• Develop trusted relationships with clients and key stakeholders throughout the organization.
• Work closely and collaborate with creative partners including CIVIC creative team and creatives/designers across graphics, scenic, content, copy, etc.
• Supervise design and production of creative marketing & event materials.
• Work closely and collaborate with production and creative teams to see live experiences from ideation to execution including concept & budget development, timelines, guest experience, brand touchpoints, etc.
• Create and manage project tracking budgets.
• Analyze campaign performance metrics and reporting in client project recaps.

EXPERIENCE / REQUIREMENTS

• 10+ years of client-facing experience in experiential marketing, including direct account management.
• 3+ years managerial experience mentoring and developing junior team members; comfortable giving feedback and setting expectations.
• Strong client relationship skills, with experience serving as day-to-day lead and strategic partner to senior stakeholders.
• Proven creative, communication and organizational skills; demonstrated ability to collaborate closely with creative, design, and production teams to bring brand experiences to life.
• Demonstrated experience developing presentations and decks.
• Knowledge of the entertainment industry plus a passion for entertainment, reading/listening, and/or pop culture.

CIVIC COMMUNITY AND CULTURE BENEFITS

• A positive, fun, supportive and diverse team environment, with opportunities for advancement and a commitment to staff development and growth
• Competitive salary and incentives
• Full benefits package including dental and vision, and retirement plan with employer match
• Best in class parental leave benefits
• Paid time off and encouragement to take time off for self-care

Salary commensurate with experience. Published salary range includes bonus opportunity.

Civic is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age or veteran status.