Senior Account Coordinator

Jobtailor

Kansas

On-site

USD 60,000 - 90,000

Full time

3 days ago

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Job summary

Jobtailor is seeking a skilled Paid Media Specialist to own the setup, execution, and optimization of paid social campaigns across Meta, TikTok, Pinterest, YouTube, and other digital platforms.

You will ensure QA across campaign builds, ads, targeting, and tracking, while serving as the day-to-day client contact and delivering clear, professional communications. Monitor pacing and budgets against client goals and KPIs, and provide data-driven optimization recommendations with managers.

Qualifications

Minimum 2+ years in paid media or related agency work.
Hands-on experience with Meta, TikTok, Pinterest and Google Ads platforms.
Active certification in at least one core platform (within 90 days if needed).
Ability to connect platform features to campaign goals and KPIs.

Responsibilities

Own setup, execution, and optimization of paid social campaigns across Meta, TikTok, Pinterest, YouTube, and other platforms.
Maintain QA across campaign builds, ads, targeting, and tracking.
Serve as day-to-day client contact with clear, professional communications.
Monitor pacing, performance, and budgets against client goals and KPIs.
Make informed optimization recommendations in partnership with managers.
Interpret campaign data, connect performance trends to KPI impact, surface insights.
Contribute to weekly and end-of-campaign reporting with actionable takeaways.
Support performance tracking and testing methodology, including A/B tests and measurement frameworks.
Troubleshoot issues, offer solutions, and escalate complex challenges as needed.
Research industry trends and platform updates for competitive insights.
Share resources with clients and teammates; support workload distribution.

Skills

Paid Media Experience

Meta Ads Manager

Campaign QA and Tracking

Data Interpretation

Full-Funnel Marketing

Education

Bachelor's degree in Marketing or related

Tools

TikTok Ads Manager

Pinterest Ads Manager

Google Ads

Slack

Asana

Google Slides

PowerPoint

Canva

Job description

Own the setup, execution, and optimization of paid social campaigns across Meta, TikTok, Pinterest, YouTube, and other digital platforms
Maintain quality assurance across campaign builds, ads, targeting, and tracking
Serve as a day-to-day client contact and deliver clear, professional communications
Monitor campaign pacing, performance, and budgets against client goals and KPIs
Make informed optimization recommendations in partnership with managers
Interpret campaign data, connect performance trends to KPI impact, and surface preliminary insights
Contribute to weekly and end-of-campaign reporting with actionable takeaways
Support performance tracking and testing methodology, including A/B tests and measurement frameworks
Troubleshoot common campaign and platform issues, offer solutions, and elevate complex challenges
Research industry trends, platform updates, and competitive insights
Share relevant agency resources with clients and teammates
Support teammates by sharing workload, knowledge, and best practices

Requirements

2+ years of experience in paid media, social media advertising, digital marketing, or related agency work
Post-secondary degree or diploma in Marketing, Advertising, Communications, or a related field (preferred)
Hands-on experience with Meta Ads Manager, TikTok Ads Manager, Pinterest Ads Manager, and Google Ads (YouTube)
Bonus exposure to Reddit, Nextdoor, or other emerging platforms
Active certification in at least one core platform, or willingness to obtain within the first 90 days
Commitment to pursuing additional certifications as client mix evolves or to support agency badging requirements
Ability to articulate how platform features connect to campaign goals
Strong command of campaign QA, trafficking, targeting, tracking parameters (UTMs), A/B testing, and automated rules
Solid understanding of full-funnel marketing strategy and KPIs such as ROAS, CPM, CPA, CPC, CTR, and CPS
Proficient in data interpretation and connecting campaign performance trends to KPI impact
Understanding of performance tracking and testing methodology
Proficient in Excel and Google Sheets, including formulas, VLOOKUP, and pivot tables
Excellent verbal and written communication skills
Reliability and professionalism in interactions with peers and clients
Ability to provide respectful, constructive input to peers
Ability to respond calmly when emotions influence discussions
Ability to independently troubleshoot common issues and offer solutions
Ability to seek input on complex challenges and contribute process optimization ideas
Ability to balance multiple tasks and competing priorities while meeting deadlines accurately
Ability to adjust priorities quickly when client or business needs shift
High degree of professionalism, accountability, and attention to detail
Familiarity with Slack, Asana, Google Slides, PowerPoint, and Canva
Ability to organize, format, and present data in a visually compelling way
Ability to facilitate productive collaboration across teams and share information proactively
Ability to reliably follow through on commitments and quality standards
Ready-to-learn mindset; seeks and applies feedback constructively
Understanding of agency offerings and ability to contextualize them within client goals

Core Competencies

Demonstrates expertise in managing and optimizing paid social campaigns across multiple platforms, with a strong focus on data interpretation, performance tracking, and client communication. Proficient in utilizing industry-standard tools and methodologies to achieve campaign goals and KPIs.

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