Scaled Business Growth

Meta; San Francisco (CA); On-site; USD 161,000 - 227,000; Full time

Job summary

Meta's Scaled Business Marketing (SBM) team seeks a Scaled Business Growth Marketer to design data-driven programs that help businesses adopt and maximize the value of Meta's products. You will work with cross-functional teams to unlock opportunities and scale high-impact solutions that drive measurable results worldwide.

The role requires analyzing data and market trends, building globally scalable marketing strategies, and iterating with AI-enabled tools to accelerate business impact for

Qualifications

• 7+ years in analytics with SQL and AI tooling.
• Strong quantitative analysis yielding actionable insights.
• Experience designing experiments and translating results into decisions.

Responsibilities

• Lead marketing growth strategy across a large area and drive cross-team alignment.
• Identify and size marketing opportunities to drive material business impact.
• Design multi-channel marketing programs that accelerate funnel outcomes for diverse audiences.
• Execute projects with Product, Sales, Data Science, and partners.
• Lead experimentation from tests to results that drive business impact.
• Leverage AI and advanced analytics to accelerate business impact.

Skills

Growth marketing

Cross-functional collaboration

Data analysis

SQL

Experiment design

AI tooling

Tools

Tableau

Python

Job description

Summary

Meta empowers millions of businesses to connect with customers and drive real business outcomes. Scaled Business Marketing (SBM) is looking for a Scaled Business Growth Marketer to design data-driven programs that help businesses discover, adopt, and maximize the value of Meta's products. You'll work with cross-functional teams to unlock new opportunities, remove friction in the customer journey, scale high-impact solutions that drive measurable results, and help millions of businesses around the world succeed. This role requires someone who can analyze data & understand market trends to identify opportunities/challenges, design globally scalable marketing strategies and experiment/iterate while operationalizing what works to drive sustained business impact.

Required Skills

Scaled Business Growth Responsibilities:

1. Lead marketing growth strategy across a large area and drive cross-team alignment.

2. Identify and size marketing opportunities to drive material business impact.

3. Design comprehensive, multi-channel marketing programs that accelerate outcomes across the funnel with a variety of audiences.

4. Execute on projects by working closely with Product, Sales, Data Science, and other partners.

5. Lead experimentation from designing tests to analyzing results that drive business impact.

6. Leverage AI and advanced analytics to accelerate business impact.

Minimum Qualifications

1. 7+ years of work experience in analytics - data extraction, querying, & interpretation with languages such as SQL including leveraging AI tooling

2. Proficiency in quantitative analysis geared towards drawing actionable insights from complex datasets

3. Experience designing & executing experiments, interpreting results, and translating findings into decisions

4. Experience distilling complex data into compelling narratives and influence stakeholders at all levels of the organization

5. Experience working with and influencing cross-functional teams including Product, Sales, Analytics, etc

Preferred Qualifications

1. Familiarity with advanced analytics including statistical analysis, predictive analytics, or machine learning applications in marketing

2. Experience with data visualization tools (e.g., Tableau, Python, etc.) and ability to design executive-level dashboards that communicate complex insights to diverse audiences

3. Knowledge of Meta's products and platform capabilities, or experience with similar technologies

4. Demonstrated use of AI tools to accelerate core marketing capabilities

5. Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)

6. Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)

7. Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies

Public Compensation

$161,000/year to $227,000/year + bonus + equity + benefits

Industry

Internet

Equal Opportunity

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