Salesforce Marketing Cloud Solution Architect

Kasadara Inc.; United States; Remote; USD 140,000 - 200,000; Full time

Job summary

Kasadara Technology Solutions is seeking an experienced Salesforce Marketing Cloud Solution Architect to lead the design, architecture, and delivery of enterprise SFMC solutions. You will orchestrate journeys, manage stakeholders, and translate business needs into scalable technical designs.

The role requires deep SFMC expertise, cross-cloud integrations, and strong leadership to drive global client engagements and governance across projects.

Qualifications

• SFMC certifications preferred.
• Experience with Agentforce, Data Cloud, Datorama and SAP.
• Exposure to enterprise migrations and multi-BU MC implementations.

Responsibilities

• Design and deliver enterprise SFMC solutions.
• Develop integrations via REST/SOAP, Webhooks, and SFTP.
• Own automation workflows for campaigns and customer journeys.
• Lead technical teams and govern SFMC best practices.

Skills

SFMC expertise

Salesforce integration

AMPscript

SSJS

SQL

REST APIs

SOAP APIs

Leadership

Stakeholder mgmt

Data modeling

Education

Bachelor's degree in Engineering

Tools

Salesforce CRM

Datorama

GCP

Data Cloud

Job description

About the Role

We are seeking an experienced Salesforce Marketing Cloud Solution Architect to lead the design, architecture, and delivery of enterprise-scale Salesforce Marketing Cloud solutions. The ideal candidate will possess deep expertise in SFMC, cross-cloud integrations, marketing automation, customer journey orchestration, and stakeholder management, with the ability to translate business requirements into scalable technical solutions

Key Responsibilities

Salesforce Marketing Cloud Development & Operations

• Design, develop, and optimize solutions across Email Studio, Mobile Studio (SMS & Push), Journey Builder, Cloud Pages, Automation Studio, Contact Builder, and Content Builder.
• Build highly dynamic and personalized communications using AMPscript, SSJS, HTML, SQL, and advanced SFMC capabilities.
• Create and automate end-to-end marketing workflows including SQL queries, data imports, file transfers, Data Views, and reporting dashboards.
• Develop mobile push, SMS journeys, and omnichannel customer engagement solutions.

Integrations & APIs

• Lead integrations between SFMC and external systems via REST/SOAP APIs, Webhooks, SFTP, and third-party platforms such as Shopify, Qualtrics, Yotpo, Annex Cloud, etc.
• Work on CRM–SFMC integrations, including Salesforce Data Entry Sources, object updates, and triggered sends.
• Implement secure and scalable frameworks for API authentication, data exchange, and system orchestration.
• Strong experience in scripting, writing complex queries, and building enterprise-grade integration workflows.

Automation & Technical Execution

• Own automation workflows for email, SMS, ETL processes, and customer journeys.
• Implement validation frameworks on Landing Pages using Google reCAPTCHA, SSJS, AMPscript, and form processing logic.
• Manage IP warming, sender profiles, BU setup, journey configurations, and platform-wide setup.

Architecture, Governance & Leadership

• Act as a technical lead guiding junior developers & cross-functional teams.
• Ensure adherence to SFMC best practices, coding standards, and data governance.
• Drive technical documentation, deployment management, and release cycles.

Required Skills

• 10+ years of experience in Salesforce ecosystem with strong Salesforce Marketing Cloud expertise.
• Deep knowledge of SFMC modules including Email Studio, Journey Builder, Automation Studio, Contact Builder, Mobile Studio, and Content Builder.
• Strong hands‑on experience with AMPscript, SQL, SSJS, HTML, REST APIs, and SOAP APIs.
• Experience integrating SFMC with Sales Cloud, Service Cloud, Data Cloud, CRM platforms, and external system
• Strong understanding of customer data models, marketing automation, personalization, and omnichannel marketing.
• Proven experience leading global teams and managing enterprise client engagements.
• Excellent communication, stakeholder management, and consulting skills.

Preferred Qualifications

• Salesforce Marketing Cloud Consultant/Developer certifications.
• Experience with Agentforce, Data Cloud, Datorama, WhatsApp, LINE, SAP, GCP, or similar integration ecosystems.
• Exposure to enterprise migration programs and multi-business-unit Marketing Cloud implementations.

Preferred Certifications

• Salesforce Certified Marketing Cloud Email Specialist
• Salesforce Certified Marketing Cloud Engagement Developer
• Salesforce Certified Marketing Cloud Consultant
• Salesforce Certified Marketing Cloud Administrator
• Salesforce Certified Platform Foundations

Education

• Bachelor’s degree in Engineering or equivalent field.

Why Join Us?

Kasadara Technology Solutions – Build Your Future With Us

Kasadara is a Microsoft-certified partner delivering innovative solutions in Dynamics 365, Azure, Power BI, and Salesforce. We are a fast-growing organization head office located in Coimbatore, offering exciting opportunities to work on cutting-edge technologies across diverse industries.

With a supportive leadership team, collaborative work culture, and strong focus on professional development, Kasadara provides a stable and motivating environment to build a long-term career. We value integrity, teamwork, and employee well‑being, making Kasadara an excellent place to grow both professionally and personally.

Join us and be part of a team that shapes the future of technology!