The Sales Representative is responsible for selling company products and services within an assigned territory by developing leads, acquiring new customers, and strengthening relationships with existing accounts. This role requires a strong understanding of the company’s offerings and the ability to communicate their value effectively to customers.
- Identifies and researches prospective customers by leveraging diverse market‑intelligence sources to build a strong pipeline of qualified sales opportunities. (may include newspapers, business directories, industry publications, trade shows, online platforms, etc)
- Engage regularly with customers across the assigned territory to strengthen relationships, understand needs, and grow the business.
- Conducts product demonstrations to highlight key features and support the sales process.
- Issues pricing, credit terms, and sales contracts, and assists with credit applications and past‑due account collections.
- Provides customers with accurate delivery estimate or service completion timelines based on production schedules, and resource availability.
- Develops relationships with purchasing and other key decision makers to support account growth and retention.
- Delivers product specific instruction and coordinates customer onboarding and training to ensure effective use of products and services.
- Investigates and resolves delivery or service issues to maintain customer satisfaction.
- Consistently meets or exceeds assigned sales quotas through effective territory and account management.
- Promotes and sells the Merchandising System and related products, demonstrating features and value to customers.
- May represent the company at state and regional trade shows to generate leads and strengthen customer relationships.
- Prepares accurate reports on sales activities, business transactions, and expense submissions.
- Enters and maintains customer and sales data in the CRM or relevant systems to ensure data accuracy and visibility.
- Additional duties as assigned.
Requirements
- Bachelor’s degree in Business Administration, Sales, Engineering, or related field.
- 6+ years progressive business experience; or equivalent combination of education and experience.
- Occasional travel either locally, nationally, and/or internationally may be required.
- High degree of proficiency in MS Office Suite, Outlook & Internet applications.
- Strong analytical, prioritizing, interpersonal, problem-solving, presentation, budgeting, project management (from conception to completion), & planning skills.
- Strong verbal and written communication skills (including analysis, interpretation, & reasoning).
- Solid understanding and application of mathematical concepts.
- Ability to develop and maintain collaborative relationships with peers and colleagues across the organization, as well as, internal and external clients.
- Ability to work well autonomously and within a team in a fast-paced and deadline-oriented environment.
- Ability to work with and influence peers and management.
- Self-motivated with critical attention to detail, deadlines, and reporting.
PHYSICAL ASPECTS/WORK ENVIRONMENT:
- Regularly required to stand; walk; sit; use hands to finger, handle, or feel; reach with hands and arms; stoop, kneel, crouch, or crawl; and talk, hear and see.
- Occasionally lift and/or move up to 10 pounds.
- Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.
- Occasionally exposed to wet and/or humid conditions, moving mechanical parts, fumes or airborne particles, extreme cold & heat, risk of electrical shock, and toxic or caustic chemicals.
- The noise level in the work environment is usually low/moderate.
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