Sales & Outreach Consultant - Album Keller Ranch

NCAA (National Collegiate Athletic Association); Fort Worth (TX); On-site; USD 40,000 - 80,000; Full time

Job summary

An established industry player is seeking a dynamic marketing professional to enhance the visibility of active adult apartment communities. This role focuses on developing targeted marketing strategies to engage prospective residents aged 55 and above, collaborating with internal teams and community partners to drive leasing success. The ideal candidate will embody the community's values, utilizing various marketing channels to attract and retain residents. With a robust benefits package and opportunities for growth, this position offers a chance to make a significant impact in a thriving sector.

Benefits

Competitive Medical, Dental, and Vision Insurance

Paid Time Off

Onsite Housing Discounts

Paid Sabbatical

401(k) with Company Match

Paid Parental Leave

Employee Assistance Program

Qualifications

• Experience in marketing, particularly targeting the 55+ demographic.
• Strong communication and interpersonal skills for relationship building.

Responsibilities

• Develop and implement marketing strategies for active adult communities.
• Coordinate with teams to ensure consistent messaging and branding.

Skills

Marketing Strategy

Lead Generation

Social Media Marketing

Event Coordination

Market Research

Relationship Building

Education

Bachelor's Degree in Marketing or Related Field

Tools

Email Marketing Software

Social Media Platforms

Graphic Design Tools

Job description

ABOUT GREYSTAR

Greystar is a leading, fully integrated global real estate company offering expertise in property management, investment management, development, and construction services across sectors such as rental housing, logistics, and life sciences. Headquartered in Charleston, South Carolina, Greystar manages and operates over $320 billion of real estate in 250 markets worldwide, with offices across North America, Europe, South America, and the Asia-Pacific. It is the largest operator of apartments in the United States, managing more than 1,000,000 units globally, with a robust investment management platform overseeing more than $79 billion of assets, including over $36 billion in development assets. Founded in 1993 by Bob Faith, Greystar aims to provide world-class service in the rental residential real estate sector. For more information, visit www.greystar.com.

JOB DESCRIPTION SUMMARY

This role focuses on enhancing the growth and visibility of our active adult apartment communities through strategic marketing and outreach. The position involves collaborating with internal teams and community partners to promote brand awareness, attract prospective residents aged 55+, and support leasing and retention objectives.

Key Responsibilities

1. Develop and implement marketing strategies tailored to the 55+ active adult demographic to boost community engagement and leasing success.
2. Assist with lead generation, researching potential residents, referral sources, and local partnerships.
3. Coordinate with leasing and property management teams to ensure consistent and compelling messaging.
4. Represent the community at events, open houses, and local gatherings to generate interest.
5. Build and maintain relationships with prospective residents, families, senior organizations, and local influencers.
6. Utilize marketing channels such as social media, email, newsletters, and community events to reach target audiences.
7. Conduct market research to stay updated on trends in active adult living and inform marketing strategies.
8. Assist in designing and distributing marketing materials (flyers, brochures, presentations) aligned with brand standards.
9. Track and report on marketing and outreach effectiveness, providing regular updates to leadership.
10. Participate in community and industry events to increase brand visibility and develop referral partnerships.
11. Serve as a brand ambassador, embodying the community's values and lifestyle.
12. Provide on-site support for leasing activities, resident events, and retention programs as needed.

Additional Compensation

Factors influencing employee pay within the posted range include business needs, experience, skills, and location. Many roles may be eligible for bonuses:

• Corporate positions: Possible quarterly or annual bonuses based on performance.
• Onsite positions: Bonuses may be weekly, monthly, or quarterly.

Robust Benefits Offered

• Competitive medical, dental, vision, and disability & life insurance benefits, with low or free basic employee medical costs and discounts after 3 and 5 years of service.
• Paid Time Off: Starting with 15 vacation days, 4 personal days, 10 sick days, and 11 holidays, plus your birthday off after 1 year. Vacation accrual increases with tenure.
• Onsite housing discounts at Greystar-managed communities, subject to availability.
• Six-week paid sabbatical after 10 years of service, every 5 years thereafter.
• 401(k) plan with up to 6% company match after 6 months.
• Paid parental leave and a lifetime fertility benefit reimbursement up to $10,000, including adoption and surrogacy.
• Employee Assistance Program and various insurance plans (Critical Illness, Accident, Hospital Indemnity, Pet Insurance, Legal Plans).
• Charitable giving programs and benefits.

*Benefits are for full-time employees. For union and prevailing wage roles, benefits may vary due to collective bargaining agreements or local regulations.

Greystar considers qualified applicants with arrest and conviction records for employment.