Sales Operations Manager

Bay Colony Search; Houston (TX); On-site; USD 85,000 - 130,000; Full time

Job summary

Bay Colony Search in Houston, TX is seeking a data-driven Sales Operations Manager to lead analytical and operational efforts across sales, marketing, and pricing. You will own reporting, forecasting, and process improvements while driving commercial intelligence and campaign analysis.

You will build AI-enabled workflows, empower leadership with insights, and partner with cross-functional teams on product lifecycle and go-to-market activity.

Qualifications

• Experience with sales forecasting, reporting, and process improvement.
• Experience using AI tools for analysis, automation, or workflow optimization.
• Strong communication, able to translate data for non-technical audiences.
• Proficiency with CRM/ERP systems and data management tools.

Responsibilities

• Partner with leadership to shape segment growth using insights and RFQ trends.
• Scan market trends and competitor moves affecting OEM, distribution, end-user, and service segments.
• Translate findings into summaries and identify new revenue opportunities.
• Mine RFQ data to identify win/loss patterns and pricing gaps.
• Support pricing analysis and monitor margin trends and competitiveness.
• Lead departmental reporting, forecasting, budgeting, and revenue goal setting.
• Manage CRM tools to maximize opportunities and customer relationships.
• Monitor performance and drive improvements in product offering and pricing.
• Collaborate with sales, marketing, and operations on product lifecycle activities.
• Analyze Google Ads and SEO performance to improve spend efficiency.
• Surface actionable website analytics insights to improve lead quality.
• Create automation tools and AI scripts to reduce manual reporting tasks.

Skills

Business acumen

AI tools

CRM/ERP

Data analysis

Excel

Google Analytics

Google Ads

Communication

Education

Bachelor's degree in Engineering, Business, Statistics, Economics, or related field

Tools

CRM systems

ERP systems

Databases

Job description

Houston, TX | Full-time | Reports to VP of Sales and Marketing

About the Role

We're seeking a data-driven Sales Operations Manager to serve as the analytical and operational engine behind our sales and marketing efforts. This role uniquely combines traditional sales operations — reporting, forecasting, and process improvement — with commercial and marketing intelligence, including customer segment strategy, digital campaign analysis, and website performance.

If you're excited about using AI tools and scripting to automate reporting and analytical workflows while equipping leadership with the intelligence they need to act with confidence, this could be the perfect opportunity for you.

What You'll Do

• Partner with leadership to shape and activate segment growth strategies using customer insights, market intelligence, and RFQ trends
• Continuously scan the market for emerging trends, competitive moves, and changing customer needs across OEM, distribution, end user, and service segments
• Translate market findings into digestible summaries for leadership and identify new revenue opportunities
• Mine RFQ data to identify win/loss patterns, pricing gaps, and segment-level trends
• Support pricing analysis, identifying anomalies, margin trends, and competitive positioning

Sales Operations & Cross-Functional Execution

• Manage departmental reporting, sales forecasting, budget development, and revenue goal assignment at the customer and rep levels
• Implement and manage CRM tools to maximize opportunities and enhance customer relationships and experience
• Monitor sales performance and customer feedback to identify gaps and drive improvements in product offering, pricing, or process
• Partner with sales, marketing, and operations teams to support product lifecycle activities, from launch execution through performance review

Marketing & Digital Performance

• Analyze Google Ads and SEO campaign performance to improve spend efficiency, keyword targeting, and conversion rates
• Monitor website analytics and user behavior, surfacing actionable recommendations for improving inbound lead quality and conversion

Automation & AI

• Create and manage automation tools, including AI tools and scripting, to increase efficiency across sales, marketing, and reporting workflows
• Identify manual, repetitive reporting and analytical tasks and build AI-enabled or scripted solutions to replace them

What You'll Bring

• Solid business acumen with an understanding of financial forecasting
• Demonstrated experience using AI tools for analysis, summarization, or workflow automation
• Technical aptitude with CRM, ERP, and database tools, along with Excel, PowerPoint, Google Analytics, Google Ads, and SEO tools (SEMrush, Ahrefs, etc.)
• Effective verbal and written communication skills, with the ability to translate complex data into clear, concise narratives for non-technical audiences

Education

• Bachelor's degree in Engineering, Business, Statistics, Economics, or a related field, or an equivalent level of professional experience

Why This Role

This position sits at the intersection of sales operations, marketing intelligence, and automation — an opportunity to shape commercial strategy while building the AI-enabled tools and processes that will define how the organization runs going forward.