Sales & Marketing Leader — Drive Growth & Impact

Sinclair Broadcast Group; Lynchburg (VA); On-site; USD 106,000 - 125,000; Full time

Benefits offered by this job

Retirement plan

Health, dental, and vision insurance

Paid time off

Employee stock purchase plan

Flexible spending accounts

Life and disability insurance

Job summary

Sinclair Broadcast Group in Lynchburg, VA is seeking a Manager of Sales and Marketing to lead a local team, drive revenue, and expand our advertiser base in a fast-paced, digital-first environment.

You will develop strategic sales and marketing plans, mentor and motivate a team of sales professionals, analyze market trends, build authentic client relationships, and deliver measurable results across our multi-media platforms and digital assets.

Qualifications

• Experience leading a sales and marketing team in a media or advertising environment.
• Proven ability to grow revenue and manage client relationships.
• Strong communication and cross-functional collaboration skills.
• Ability to analyze market trends and prepare strategic plans.

Responsibilities

• Lead and mentor the sales team to achieve targets across local markets.
• Develop and execute local sales and marketing plans aligned with company goals.
• Identify opportunities for expansion and manage key client relationships.
• Provide data-driven reports to senior management on performance.

Skills

Sales leadership

Relationship building

Negotiation

Digital marketing knowledge

Education

Bachelor's degree

Tools

CRM software

Job description

Sinclair Broadcast Group in Lynchburg, VA is seeking a Manager of Sales and Marketing to lead a local team, drive revenue, and expand our advertiser base in a fast-paced, digital-first environment.

You will develop strategic sales and marketing plans, mentor and motivate a team of sales professionals, analyze market trends, build authentic client relationships, and deliver measurable results across our multi-media platforms and digital assets.