Sales Manager, EMEA

Sanity; United States; Remote; USD 150,000 - 240,000; Full time

Job summary

Sanity is seeking a Head of Sales to lead Enterprise AEs across EMEA. You will build a scalable outbound motion and drive pipeline coverage across multiple markets, including London, Munich, and Stockholm.

You will partner with Marketing and Enablement to sharpen messaging, forecast accurately, and shape our go-to-market strategy for a rapidly growing B2B SaaS platform.

Qualifications

• Experience managing AEs in B2B SaaS across EMEA markets.
• Experience recruiting, developing, and retaining high-performing sales talent across different countries and cultures.
• Track record building structured outbound pipeline processes in distributed regional teams.
• Strong forecasting discipline and history of hitting quota.
• Comfort managing a team distributed across multiple time zones.
• Background in developer tools, content platforms, or product-led growth.

Responsibilities

• Lead and coach a team of Enterprise AEs across EMEA with clear expectations.
• Build and strengthen outbound motion across the region, prospecting and moving deals through the funnel.
• Maintain forecasting discipline and intervene early when pipeline coverage is weak.
• Collaborate with Marketing and Enablement to align on pipeline strategy and messaging.
• Feed customer and market insights back to leadership to shape go-to-market thinking.

Skills

Enterprise sales leadership

EMEA experience

Talent development

Forecasting

Distributed teams

B2B SaaS

Tools

CRM systems

Job description

At Sanity.io, we’re building the future of AI-powered Content Operations. Our AI Content Operating System gives teams the freedom to model, create and automate content the way their business works. Accelerating digital development and supercharging content operations efficiency. Companies like SKIMS, Figma, Riot Games, Anthropic, COMPLEX, Nordstrom, and Morningbrew are using Sanity to power and automate their content operations.We're scaling fast and we need someone who can build a sales team that scales with us.

What you'll do

• Leading and coaching a team of AEs across EMEA - setting clear expectations, holding the bar high, and giving people what they need to succeed across multiple markets and time zones
• Building and strengthening our outbound motion across the region - prospecting, pipeline coverage, and moving deals through the funnel with consistency, whether the buyer is in London, Munich, or Stockholm
• Keeping the business honest on forecasting - monitoring conversion metrics and intervening early when pipeline coverage looks shaky
• Working closely with Marketing and Enablement to align on pipeline strategy, sharpen messaging for EMEA buyers, and get the team the right tools
• Feeding customer and market insights from across the region back to leadership to shape our go-to-market thinking

About you

You’ve managed Enterprise AEs before, ideally with exposure to more than one European market, and you know what good looks like. You’ve seen structured sales orgs at scale and you’ve worked in fast-moving environments where you had to figure things out as you went - including the reality of running a team spread across different countries, cultures, and buying norms. You’re direct, execution-oriented, and you genuinely enjoy building the systems that make a team predictable. You set a high bar - but you know that hitting targets consistently is about clarity and process, not just pressure.

You’ll need:

• Previous experience managing AEs in B2B SaaS or tech, with experience selling or managing across EMEA markets
• Experience recruiting, developing, and retaining high-performing sales talent across different countries and cultures
• A track record of building structured outbound pipeline processes that actually stick, in a distributed regional team
• Strong forecasting discipline and a history of hitting quota
• Comfort managing a team distributed across multiple time zones
• The ability to thrive in a fast-paced, high-expectation environment
• Background in developer tools, content platforms, or product-led g