Sales Enablement Specialist

Workplace Options; Birmingham (AL); On-site; USD 105,000 - 125,000; Full time

Benefits offered by this job

401(k)

401(k) matching

Dental insurance

Employee assistance program

Health insurance

Life insurance

Paid time off

Referral program

Vision insurance

Job summary

Workplace Options in Birmingham, AL, is seeking a Sales Enablement Specialist to drive pipeline growth and support HR and benefits decision-makers.

You will develop collateral, deliver training, manage resources, and collaborate across product, clinical, and marketing teams to translate behavioral health solutions into compelling narratives. A strong office-based skillset and 3–5 years of experience are preferred.

Qualifications

• Bachelor's degree in business, marketing, communications, or related field.
• 3-5 years' experience in sales enablement or similar role.
• Strong project management and data interpretation skills.
• Excellent written and verbal communication; office-based disposition.

Responsibilities

• Develop and maintain sales collateral (case studies, whitepapers, one-pagers, decks).
• Create and deliver training on product features, positioning, and trends.
• Maintain a centralized repository of sales resources and tools.
• Coach sales reps to improve pitch effectiveness and closes.
• Collaborate with product, clinical, and marketing teams on messaging.
• Generate industry-specific messaging for employer groups and providers.
• Produce competitive intel summaries and battle cards.
• Track pricing, packaging, and promotions; measure enablement ROI.
• Identify skill gaps and drive continuous enablement improvements.
• Partner with sales leadership on pipeline challenges and feedback.

Skills

Sales enablement

Sales operations

Project management

Data analysis

Communication

Office suite

Public speaking

Team collaboration

Education

Bachelor's degree

Tools

Microsoft Word

Microsoft Excel

Microsoft PowerPoint

Microsoft Publisher

Job description

About this opportunity

Workplace Options is proud to support our sister organisation, Behavioral Health Systems (BHS), in recruiting a Sales Enablement Specialist.

BHS operates one of the nation's largest specialty preferred provider organizations (PPO), which is comprised of psychiatrists, psychologists, social workers, EAP providers as well as facility networks including hospitals, rehab/residential treatment centers, partial hospitalization programs and intensive outpatient programs.

Current Opportunity: Sales Enablement Specialist

Location

Alabama (Birmingham, 35209).

Full-time/Part-time

Full-time.

Salary

$105,000 - $125,000 per year plus competitive benefits offering

The role is often considered the first step in a professional sales career and is heavily focused on pipeline generation.

What you will do

This position is responsible for support of sales objectives within the business development and corporate relations division. The role will be primarily responsible for researching and identifying prospective employer groups, developing targeted account lists, and proactively scheduling meetings with key decision-makers, including HR professionals, benefits managers, CFOs, and business owners. The successful applicant will also support producers by maintaining a consistent pipeline of qualified opportunities, helping to drive business growth and new client acquisition. Additionally, assisting with follow-up campaigns, appointment setting, and ongoing outreach efforts to ensure strong engagement and maximize sales opportunities will be key functions of the role.

Responsibilities

• Develop and maintain comprehensive sales collateral including case studies, whitepapers, one-pagers, and presentation decks.
• Create and deliver training programs on IBC product features, benefits, competitive positioning, and industry trends.
• Build and manage a centralized repository of sales resources, templates, and tools.
• Conduct regular coaching sessions with sales representatives to improve pitch effectiveness and closing techniques.
• Collaborate with product, clinical, and marketing teams to translate complex behavioral health solutions into compelling sales narratives.
• Develop industry-specific messaging and use cases for different customer segments (employers, health plans, providers)
• Create competitive intelligence summaries and battle cards.
• Maintain up-to-date documentation on pricing, packaging, and promotional offerings.
• Track sales enablement effectiveness through metrics such as win rates, deal velocity, and rep productivity.
• Identify skill gaps and training needs within the sales team.
• Analyze sales feedback to inform product positioning and messaging refinements.
• Report on enablement ROI and recommend continuous improvements.
• Partner with sales leadership to understand pipeline challenges and market feedback.
• Work with Product Management to ensure the sales team understands new features and updates.
• Liaise with Marketing to align messaging and leverage campaign assets.
• Support the sales team during product launches and go-to-market initiatives.

Qualifications/Skills

• Bachelor's degree in business, marketing, communications, or related field.
• 3-5 years' experience in sales enablement, sales operations, or a similar role.
• Strong project management skills with the ability to coordinate multiple tasks simultaneously.
• Analytical mindset with the ability to interpret data and generate actionable insights.
• Expertise in Microsoft Office suite to include Work, Excel, PowerPoint and Publisher.
• Excellent communication skills (written and oral) and organization skills.
• Desire to be office-based.
• Experience in group presentations/speaking.
• Excellent problem-solving abilities. Knowledgeable and intuitive.
• Cooperative attitude and self-starter. Assertive. Goal-oriented. Fast-paced.

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Health insurance
• Life insurance
• Paid time off
• Referral program
• Vision insurance

For further information about BHS please see https://behavioralhealthsystems.com/providers/

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