Sales Distribution/Channel Manager

AVer Information; United States; Remote; USD 90,000 - 160,000; Full time

Job summary

An established industry player is seeking a dynamic Distribution/Channel Manager to join their sales team. This role is crucial for developing and managing effective distribution strategies, nurturing existing relationships, and driving revenue growth. You will analyze market trends, collaborate with internal teams, and ensure smooth product flow through various channels. If you have a strong background in distribution management and a passion for building relationships, this opportunity offers a chance to make a significant impact in a forward-thinking company committed to excellence and community engagement.

Qualifications

• 10 years of experience in distribution channel management within the AV industry.
• Proven track record of managing distribution and achieving sales targets.

Responsibilities

• Identify key partners and propose go-to-market strategies.
• Monitor sales performance and generate reports for improvement.

Skills

Distribution Channel Management

Sales Strategy Development

Market Analysis

Relationship Building

Analytical Skills

Negotiation Skills

Communication Skills

CRM Software Proficiency

Cross-Functional Collaboration

Customer Satisfaction Focus

Education

Bachelor's Degree in Business or Marketing

Tools

Microsoft Office Suite

CRM Software

Job description

3 weeks ago Be among the first 25 applicants

Founded in 2008, AVer is an award-winning provider of classroom technology and video collaboration camera solutions that improve productivity and enrich learning. AVer’s solutions leverage the power of technology to help people connect with one another to achieve great things. We strive to provide industry-leading service and support that exceeds our customers’ expectations. We are also deeply committed to our community, the environment and employ stringent green processes in all we do. To learn more about AVer visit our website at averusa.com.

Position Overview

We are seeking a dynamic and experienced Distribution/Channel Manager to join our sales team at AVer Information. Reporting to the Vice President, this role is an integral part of AVer’s Sales Team and requires a proven track record in managing distribution channels, working with reseller partners, building strong relationships, and driving revenue growth. The Distribution/Channel Manager will be responsible for developing, implementing, and managing effective distribution and reseller strategies to maximize sales and market share. Key responsibilities include nurturing existing relationships, identifying and recruiting new channel partners, and collaborating cross-functionally to ensure the smooth flow of products and services through various distribution channels. This role also involves analyzing market trends, competitor activities, and customer needs to make strategic business growth recommendations, as well as coordinating and supporting channel marketing initiatives such as partner events, creating channel content, and leading QBRs.

Job Responsibilities

• Identify key partners and distributions, strategically propose and implement a winning go-to-market strategy and promotion programs with our key partners.
• Work with existing distribution partners to streamline our channel process and expand market reach.
• Develop strategic and strong relationships with top channel partners and distributors with cadence meeting, visit and QBR, followed with reports
• Evaluate and onboard new channel partners, ensuring alignment with company objectives and values.

Sales and Revenue Growth:

• Set sales targets for each top channel partner and work collaboratively to achieve or exceed these targets.
• Implement sales and marketing programs to drive product adoption, generate leads and funnel, and increase revenue.
• Monitor sales performance, analyze data, and generate reports to track progress and identify areas for improvement.
• Ensure distributors have appropriate inventory levels for smooth order flow.
• Provide training, marketing materials, and support to channel partners to enhance their product knowledge and sales capabilities.
• Resolve channel partner issues and conflicts in a timely and effective manner.
• Collaborate with internal teams, such as marketing, sales, finance, and logistics, to ensure seamless communication and support for channel partners.

Market Analysis:

• Stay updated on market trends, competitor activities, and customer preferences.
• Conduct market research and analyze data to identify new opportunities and threats in the market.
• Make data-driven recommendations to senior management for strategic decision-making.

Compliance and Quality Assurance:

• Ensure that all channel partners adhere to company policies, standards, and contractual agreements.
• Monitor product/service quality and customer satisfaction within distribution channels.
• Implement corrective actions when necessary to maintain high-quality standards.
• Work with VP of Sales, operations and finance to negotiate new or expand existing contracts.

Job Requirements

• Bachelor’s degree in Business, Marketing, or related field
• 10 years of experience in distribution channel management within the AV industry.
• Proven track record of successfully managing distribution and channel partners and achieving sales targets.
• Strong analytical skills with the ability to interpret sales performance data.
• Excellent communication, negotiation, and interpersonal skills.
• Ability to work collaboratively in cross-functional teams.
• Proficient in Microsoft Office Suite and CRM software.
• Results-oriented mindset with a focus on customer satisfaction and business growth.
• Strategic thinker with the ability to develop and execute effective sales plans
• Experience in business development, negotiation, and closing business
• Proficient in using CRM software and other sales tools
• Great organizational skills, ability to multi-task, to work independently, and as part of a team
• Must be self-motivated, quick learner, enthusiastic, professional and have a positive attitude
• Ability to travel 60% of the time

Job Type: Full Time

Location: Remote

AVer Information isanequal opportunity employer and we do not discriminate based on gender, race, color, religion, age, mental or physical disability, medical condition, genetic information, sex, sexual orientation, gender identity and expression (LGBTQIA), national origin, marital or domestic partner status, veteran status, or any other characteristic protected under federal or state laws or local ordinances or regulations.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Sales and Business Development

• Industries

  Appliances, Electrical, and Electronics Manufacturing

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