Sales Development Representative (SDR)

Broccoli; Lehi (UT); On-site; USD 80,000 - 90,000; Full time

Benefits offered by this job

Flexible remote work environment

Health, dental, and vision benefits

PTO and company holidays

Job summary

Broccoli is hiring a Sales Development Representative (SDR) in Lehi, Utah. This full-time role focuses on building pipeline by outbound prospecting, qualifying leads, and setting demos for Account Executives in a fast-growing AI-powered home services platform.

You'll collaborate with marketing and sales, learn the home services industry, and contribute to Broccoli’s growth while enjoying flexible remote options and a supportive startup environment.

Qualifications

• 0–3 years in sales or customer-facing roles.
• Strong phone communication abilities.
• Coachable and quick to learn.
• Experience with SaaS or startups is a plus.

Responsibilities

• Prospect and generate new business via outbound calls, email, text, and LinkedIn.
• Qualify inbound and outbound leads to identify fit opportunities.
• Book demos and meetings for Account Executives.
• Research accounts and personalize outreach messaging.
• Maintain accurate activity and pipeline tracking in CRM.
• Collaborate with sales and marketing to improve messaging.
• Learn the home services industry and Broccoli’s AI platform.

Skills

Communication skills

Motivation

Self-driven

Organized

Coachable

Cold outreach

SaaS experience

Job description

Sales Development Representative (SDR)

Lehi, Utah | Full-Time | Start Date: ASAP

About Broccoli

We work with HVAC, plumbing, electrical, roofing, and other home service companies to help them capture more revenue using AI-powered voice and customer communication tools. Our AI assistants answer calls, book jobs, follow up with leads, and help contractors never miss another opportunity.

We’re backed by top investors including YC and Khosla Ventures, growing rapidly, and helping hundreds of contractors modernize their front office operations.

About the Role

We’re hiring a Sales Development Representative (SDR) to help drive pipeline growth and connect home service businesses with the future of AI-powered customer communication.

This is a high-impact role for someone who is hungry, coachable, competitive, and excited to grow in tech sales. You’ll work closely with Account Executives and leadership to identify opportunities, generate meetings, and build relationships with contractors and operators across the home services industry.

If you enjoy fast-paced startup environments, learning quickly, and having a direct impact on company growth, we want to hear from you.

What You’ll Do

• Prospect and generate new business opportunities through outbound calls, email, text, and LinkedIn outreach
• Qualify inbound and outbound leads to identify strong fit opportunities
• Book demos and meetings for Account Executives
• Research accounts and personalize outreach messaging
• Maintain accurate activity and pipeline tracking in CRM
• Collaborate with sales and marketing teams to improve messaging and conversion rates
• Learn the home services industry and become an expert on Broccoli’s AI platform

What We’re Looking For

• 0–3 years of experience in sales, customer-facing roles, or business development
• Strong communication skills — especially over the phone
• Highly motivated, competitive, and self-driven
• Comfortable with cold outreach and high activity levels
• Organized and detail-oriented
• Coachable with a willingness to learn quickly
• Experience in SaaS, startups, or home services is a plus but not required

Compensation & Benefits

• $80,000 - $90,000 OTE (base salary + commission)
• Accelerated career growth opportunities
• Work directly with experienced startup and GTM leaders
• Fast-growing AI company with strong market momentum
• Flexible remote work environment
• Health, dental, and vision benefits
• PTO and company holidays

Why Join Broccoli?

Home services is one of the largest and least modernized industries in America — and AI is transforming how these businesses operate.

At Broccoli, you’ll join a team building products that solve real operational problems and directly impact revenue for contractors across the country. You’ll have the opportunity to help shape our go-to-market motion while building foundational sales skills in one of the fastest-growing AI categories.