Sales Development Representative - Outbound (US)

Sanity; Northern (KY); Hybrid; USD 50,000 - 90,000; Full time

Benefits offered by this job

Stock options

Health plans

Work-life balance

Global team

Growth opportunities

Job summary

Sanity.io is seeking a Sales Development Representative (SDR) based in the United States to build a qualified pipeline through cold calling, emailing, and social selling. You will learn the Sanity platform, communicate its benefits to developers and business stakeholders, and work closely with marketing and sales to optimize messaging and handoffs.

You will engage with prospects across channels, maintain clean data in Salesforce, and contribute to shaping our outbound playbook in a fast-growing

Qualifications

• Experience in a Sales Development or SaaS sales role, ideally with exposure to technical products or developer tooling.
• Quota-driven with a track record of meeting or exceeding targets.
• Strong written and verbal communication across technical and business stakeholders.
• Naturally collaborative, enjoys teamwork and sharing best practices.
• Open to feedback and continuous improvement in a fast-moving environment.

Responsibilities

• Engage with and Qualify Prospects: Initiate conversations via phone, email, and LinkedIn and qualify leads for a strong pipeline.
• Become a Product Expert: Develop deep understanding of Sanity’s platform, and communicate its benefits to technical and business stakeholders.
• Collaborate Across Teams: Partner with marketing for messaging and with sales for smooth handovers.
• Master the Tech Stack: Use Salesforce, Outreach, LinkedIn and other tools to manage pipeline and data.
• Help Shape the SDR Playbook: Contribute ideas to scale outreach and refine the sales motion.
• Share Market Intelligence: Relay insights to keep GTM aligned with trends.

Skills

SaaS sales

Cold outreach

Prospecting

Team collaboration

Strong communication

Tools

Salesforce

Outreach

LinkedIn

Job description

At Sanity.io , we’re building the future of AI-powered Content Operations. Our AI Content Operating System gives teams the freedom to model, create, and automate content the way their business works, accelerating digital development and supercharging content operations efficiency. Companies like SKIMS, Figma, Riot Games, Anthropic, COMPLEX, Nordstrom, and Morningbrew are using Sanity to power and automate their content operations.

Sanity is looking for a Sales Development Representative (SDR) to join our Sales Team. SDRs are key to our product adoption and company growth. In this role you will build a pipeline of qualified business through cold calling, emailing and social selling and working closely with cross-functional teams. This is an opportunity to join a high-growth startup and directly impact our go-to-market success.

What You Will Do:

Engage with and Qualify Prospects: Initiate conversations with potential customers via outreach channels including phone, email, and LinkedIn. Uncover business challenges and qualify leads to ensure a strong, high-quality pipeline.

Become a Product Expert: Develop a deep understanding of Sanity’s platform, especially our unique ‘content to data’ approach and effectively communicate benefits to technical and business stakeholders to generate interest.

Collaborate Across Teams: Partner closely with marketing to refine messaging on real-time feedback and with sales to ensure smooth opportunity handovers. Your frontline insight will help shape our messaging, strategy, and product roadmap.

Master the Tech Stack: Use Salesforce, Outreach, LinkedIn, and other engagement tools to drive and manage your pipeline, track progress, and optimize your workflow. You will be responsible for logging activities, managing prospect follow-ups and maintaining clean, actionable data.

Help Shape the SDR Playbook: As part of a growing team, your ideas and feedback will influence how we scale outreach, optimize processes, and refine Sanity’s sales motion.

Share Market Intelligence: Document and relay insights from your conversations to help Sanity’s GTM organization stay current on trends and developer tooling landscape.

About you:

Based in the United States.

Driven and motivated by a quota.

Experience in a Sales Development or SaaS sales role, ideally with exposure to technical products or developer tooling.

A strong communicator who speaks and writes well, with the ability to adapt your message to different audiences.

Naturally collaborative, you enjoy working closely with a team, sharing what’s working and learning from others.

Open to feedback and continuous improvement, you actively seek input and use it to improve your craft.

Comfortable in a fast-moving environment where you may need to shift gears and test new approaches.

Strategic in your thinking, you look for patterns in customer conversations and use that insight to refine your messaging and targeting.

Persevering, you understand that success in sales comes from consistent effort over time.

What we can offer:

A highly-skilled, inspiring, and supportive team

Positive, flexible, and trust-based work environment that encourages long-term professional and personal growth

A global, multi-culturally diverse group of colleagues and customers

Comprehensive health plans and perks

A healthy work-life balance that accommodates individual and family needs

Competitive salary and stock options program

Who we are:

Sanity.io is a modern, flexible content operating system that replaces rigid legacy content management systems. One of our big differentiators is treating content as data so that it can be stored in a single source of truth, but seamlessly adapted and personalized for any channel without extra effort. Forward-thinking companies choose Sanity because they can create tailored content authoring experiences, customized workflows, and content models that reflect their business.

Sanity recently raised an $85m Series C led by GP Bullhound and is also backed by leading investors like ICONIQ Growth, Threshold Ventures, Heavybit and Shopify, as well as founders of companies like Vercel, WPEngine, Twitter, Mux, Netlify and Heroku. This funding round has put Sanity in a strong position for accelerated growth in the coming years.

You can only build a great company with a great culture. Sanity is a modern, flexible content operating system that replaces rigid legacy content management systems. One of our big differentiators is treating content as data so that it can be stored in a single source of truth, but seamlessly adapted and personalized for any channel without extra effort. Forward-thinking companies choose Sanity because they can create tailored content authoring experiences, customized workflows, and content models that reflect their business.

We are pioneers, we exist for our customers, we are hel ved, and we love type two fun!

Read more about our values here !

Sanity.io pledges to be an organization that reflects the globally diverse audience that our product serves. We believe that in addition to hiring the best talent, a diversity of perspectives, ideas, and cultures leads to the creation of better products and services. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, marital status, disability, or gender identity.