Turn this role into an interview — a resume and cover letter built around what this employer wants.
WP Engine is seeking a hands-on, data-driven Sales Development Manager to lead our North America SDR team from the Austin, TX hybrid office. You will evolve the inbound motion into a balanced inbound/outbound approach, building pipeline and revenue while coaching early-career talent.
Responsibilities include translating revenue goals into priorities, conducting 1:1s, reviews, and role plays to raise performance; partnering with GTM teams to improve lead quality, messaging, and funnel health; and
We engage the most inspired minds to do their best work wherever they work best- powering the freedom to create worldwide. WP Engine empowers companies and agencies of all sizes to build, power, manage, and optimize their WordPress websites and applications with confidence. Serving 1.5 million customers across 150+ countries, the global technology company provides premium, enterprise-grade solutions, tools, and services, including specialized platforms for WordPress, industry-tailored eCommerce and agency solution suites, and developer-centric tools like Local, Advanced Custom Fields, and more. WP Engine's innovative technology and industry-leading expertise are why 8% of the web visits a WP Engine-powered site daily. Learn more at wpengine.com.
WP Engine is looking for a hands-on, data-driven Sales Development Manager to lead our North America SDR team through its next phase of growth. You’ll help evolve a solid inbound organization into a balanced inbound and outbound motion that creates qualified opportunities, pipeline, and revenue. This is a builder and coaching role with meaningful influence across our go-to-market organization. You’ll develop early-career talent, strengthen our sales development motion, and create the team practices that drive predictable growth.
Build the next generation of sales development at WP Engine by expanding our inbound strength into a balanced inbound and outbound motion. Lead and coach a team that plays a critical role in creating pipeline and revenue for the business. Partner across Sales, Marketing, Revenue Operations, and Enablement to shape how we generate and convert demand. Use data, technology, automation, and AI to make prospecting, research, personalization, and coaching more effective. Develop early-career talent and help SDRs build the skills needed for their next sales opportunity. This is a hybrid role. Our sales organization works from our Austin, TX office each Tuesday and Thursday.
Translate revenue goals into clear priorities and expectations. Coach SDRs through 1:1s, call reviews, role plays, and real-time feedback to improve performance. Build outbound capability through account prioritization, research, personalized messaging, and multi-channel prospecting. Maintain well-developed inbound execution across lead response, qualification, follow-up, and seller handoff. Monitor funnel performance from lead response through meetings, qualified opportunities, pipeline, and bookings. Use performance data to identify opportunities, address gaps, and improve team results. Partner with Account Executives and sales leaders on account strategy, meeting quality, and pipeline creation. Work with Marketing, Revenue Operations, Enablement, and other GTM teams to improve lead quality, messaging, systems, and rep readiness. Leverage Salesforce, Qualified, Gong Engage, Clay, LinkedIn, automation, and AI-enabled tools to improve productivity and execution. Test and refine prospecting strategies, messaging, channels, and coaching approaches based on results. Hire, onboard, and develop SDR talent while addressing performance gaps and supporting career growth.
At WP Engine, we strive to have the broadest possible view of diversity, going beyond visible differences to include the background, experiences, skills, and perspectives that make each person unique. WP Engine is proud to be an equal opportunity workplace and is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran status, or any other basis protected by federal, state, or local law. We believe that compensation should be reflective of the impact you have within the organization relative to the market value of your role. The cash compensation package above includes base pay plus on-target commission for employees in eligible roles. Sales incentive plans are uncapped with significant earning potential. Your talent acquisition partner can share more about the total rewards package at WP Engine including the specific base pay and commissions as well as equity and benefits during the hiring process.
WP Engine is the leading platform for building experiences on WordPress. We live in an age where established enterprises compete against nimble startups in a race to win online. In this age, experiences are the currency, and audiences expect their digital experiences to be personalized, immediate, and remarkable. To learn more about WP Engine, please visit our careers page: wpengine.careers