Sales Development Manager

Engine; Austin (TX); Hybrid; USD 110,000 - 160,000; Full time

Benefits offered by this job

Company Stock Options (Every employee

Great Health Benefits

Job summary

WP Engine is seeking a hands-on Sales Development Manager to lead our North America SDR team in Austin, TX. This hybrid role focuses on evolving inbound strength into a balanced inbound/outbound motion that creates qualified opportunities and revenue.

You'll coach early-career talent, shape go-to-market practices, and partner with Sales, Marketing, Rev Ops and Enablement to drive predictable growth, using data and AI-enabled tools to improve prospecting and coaching.

Qualifications

• 3+ years of quota‑carrying B2B sales or sales development experience, including 2+ years leading SDRs in SaaS/tech.
• Experience leading or building an outbound motion while maintaining inbound performance.
• Coaching‑first leadership style using call reviews, role plays, 1:1s and development plans.
• Strong analytical skills and experience using Salesforce and funnel data to drive decisions.
• Familiarity with Salesforce and sales engagement platforms; Gong Engage, Clay, LinkedIn Sales Navigator, conversation intelligence, automation, or AI workflows is a plus.

Responsibilities

• Lead team performance and development with clear goals and priorities.
• Coach SDRs through 1:1s, call reviews, role plays and real-time feedback.
• Build outbound capability via account prioritization, research, personalized messaging, and multichannel prospecting.
• Maintain inbound execution across lead response, qualification, follow‑up, and handoff.
• Monitor funnel performance from lead response through meetings and pipeline.
• Use performance data to identify opportunities, address gaps, and improve results.
• Partner with Account Executives and sales leaders on account strategy and pipeline creation.
• Collaborate with Marketing, Revenue Ops, Enablement and other GTM teams to improve lead quality and systems.
• Leverage Salesforce, Gong Engage, Clay, LinkedIn, automation and AI tools to boost productivity.
• Hire, onboard, and develop SDR talent while addressing performance gaps.

Skills

Quota-bearing B2B sales

Sales leadership

Coaching

Analytical skills

Cross-functional collaboration

Talent development

Outbound + inbound experience

Tools

Salesforce

Gong Engage

Clay

LinkedIn Sales Navigator

Conversation intelligence

Automation

AI-assisted workflows

Job description

The Opportunity

WP Engine is looking for a hands‑on, data‑driven Sales Development Manager to lead our North America SDR team through its next phase of growth. You\'ll help evolve a solid inbound organization into a balanced inbound and outbound motion that creates qualified opportunities, pipeline, and revenue.

This is a builder and coaching role with meaningful influence across our go-to-market organization. You\'ll develop early-career talent, strengthen our sales development motion, and create the team practices that drive predictable growth.

What is cool about this job

• Build the next generation of sales development at WP Engine by expanding our inbound strength into a balanced inbound and outbound motion.
• Lead and coach a team that plays a critical role in creating pipeline and revenue for the business.
• Partner across Sales, Marketing, Revenue Operations, and Enablement to shape how we generate and convert demand.
• Use data, technology, automation, and AI to make prospecting, research, personalization, and coaching more effective.
• Develop early-career talent and help SDRs build the skills needed for their next sales opportunity.

This is a hybrid role. Our sales organization works from our Austin, TX office each Tuesday and Thursday.

The Day to Day

• Lead team performance and development, translating revenue goals into clear priorities and expectations.
• Coach SDRs through 1:1s, call reviews, role plays, and real-time feedback to improve performance.
• Build outbound capability through account prioritization, research, personalized messaging, and multi-channel prospecting.
• Maintain well-developed inbound execution across lead response, qualification, follow-up, and seller handoff.
• Monitor funnel performance from lead response through meetings, qualified opportunities, pipeline, and bookings.
• Use performance data to identify opportunities, address gaps, and improve team results.
• Partner with Account Executives and sales leaders on account strategy, meeting quality, and pipeline creation.
• Work with Marketing, Revenue Operations, Enablement, and other GTM teams to improve lead quality, messaging, systems, and rep readiness.
• Leverage Salesforce, Qualified, Gong Engage, Clay, LinkedIn, automation, and AI‑enabled tools to improve productivity and execution.
• Test and refine prospecting strategies, messaging, channels, and coaching approaches based on results.
• Hire, onboard, and develop SDR talent while addressing performance gaps and supporting career growth.

What Success Looks Like

• Pipeline and revenue. The team consistently contributes qualified opportunities and pipeline against revenue goals.
• Rep performance. SDRs improve their ability to prospect, qualify, discover, handle objections, and create quality opportunities.
• Outbound growth. Outbound becomes a reliable source of qualified pipeline while inbound performance remains healthy.
• Team development. New hires ramp successfully, team members continue to grow, and SDRs have clear paths for continued career development.
• Continuous improvement. The team uses data, technology, AI, and experimentation to improve how it generates pipeline.

Your Expertise and Passion

• 3+ years of quota‑carrying B2B sales or sales development experience, including 2+ years leading SDRs in a SaaS or technology environment.
• Experience leading or building an outbound motion while maintaining well‑developed inbound performance.
• A coaching‑first leadership style with experience using call reviews, role plays, 1:1s, and development plans to improve performance.
• Strong analytical skills and experience using Salesforce and funnel data to drive decisions.
• Experience with Salesforce and a sales engagement platform; familiarity with Gong Engage, Clay, LinkedIn Sales Navigator, conversation intelligence, automation, or AI‑assisted workflows is a plus.
• Strong cross‑functional communication and the ability to work effectively with frontline teams and GTM leaders.
• A track record of hiring, developing, and retaining early‑career talent with a thoughtful, accountable, and hands‑on leadership style.

The Perks & Benefits

• Company Stock Options (Every employee is an owner in the company)
• Great Health Benefits (Medical, Dental, Vision, L