Sales and Outreach Manager

Episcopal Homes of Minnesota; West Saint Paul (MN); On-site; USD 42,705 - 49,593; Full time

Benefits offered by this job

Collaborative leadership team

Professional development opportunities

Beautiful community amenities

Job summary

A senior living community in Minnesota is looking for a Sales and Outreach Manager to spearhead sales and relationship-building efforts. The role involves developing marketing plans to achieve occupancy goals, managing a prospect pipeline, and collaborating with teams for outreach strategies. Candidates should have a relevant bachelor's degree, sales experience in senior living or healthcare, and strong communication skills. This position offers a full-time schedule with an hourly wage ranging from $31 to $36.

Qualifications

• A minimum of two years of experience in senior living sales or healthcare.
• Proven ability to meet or exceed sales goals is crucial.
• Attention to detail and strong organizational skills are required.

Responsibilities

• Lead the sales and marketing plans to achieve occupancy goals.
• Conduct tours and consultations with prospective residents.
• Build relationships with healthcare providers and community partners.

Skills

Sales skills

Communication skills

Organizational skills

Relationship-building

CRM proficiency

Education

Bachelor’s degree in marketing, business, or related field

Equivalent experience

Tools

Microsoft Office Suite

CRM systems

Job description

2 days ago Be among the first 25 applicants

For 130 years, Episcopal Homes of Minnesota has proudly served seniors in St. Paul’s Midway neighborhood. Our vibrant campus offers Independent Living, Assisted Living, Memory Care, Skilled Nursing, and Hospice, creating a true community atmosphere. Residents and staff enjoy access to amenities including a fitness center, warm‑water therapy pool, pub, movie theater, and gourmet dining.

We are seeking a Sales and Outreach Manager to lead sales, outreach, and relationship‑building efforts across our continuum of care. This role is responsible for driving occupancy, managing the prospect pipeline, developing strategic partnerships, and supervising the sales team while delivering an exceptional experience for prospective residents and their families. The Sales and Outreach Manager plays a key role in advancing Episcopal Homes’ mission, visibility, and long‑term sustainability.

Wage: $31-$36/hr.

Schedule: Day Full‑Time

What We Offer

• Collaborative leadership team and strong organizational support
• Beautiful, campus‑style community with modern amenities
• Opportunity to lead with purpose and make meaningful impact
• Professional development, education, and growth opportunities

Key Responsibilities

• Develop and implement annual and quarterly sales and marketing plans to achieve and maintain occupancy goals across levels of care
• Conduct tours, presentations, and consultations with prospective residents and their families
• Guide prospects through the decision‑making process, addressing concerns and highlighting the value of Episcopal Homes
• Collaborate with marketing and communications teams to align outreach strategies with promotional efforts
• Advise senior leadership on market trends and recommend strategy adjustments

Community Outreach & Partnerships

• Build and maintain strong relationships with referral sources, healthcare providers, faith‑based organizations, and community partners
• Represent Episcopal Homes at community events, expos, trade shows, and networking opportunities
• Serve as the primary liaison for external partnerships and outreach initiatives

Data Management & Reporting

• Track sales activities, referrals, and outcomes in CRM systems with accurate and timely data entry
• Manage and maintain waitlists
• Prepare monthly and quarterly reports on occupancy trends, sales pipeline, and outreach efforts
• Analyze market and competitor activity to identify opportunities and challenges
• Directly supervise Admissions Coordinators and Sales Associates
• Use data and feedback to evaluate customer relationship management effectiveness
• Partner with internal teams, including marketing, communications, and care services, to deliver a seamless resident and family experience
• Engage campus staff and tenants in sales and occupancy initiatives
• Participate in staff and leadership meetings and contribute to organizational growth

Success Measures

• Effective coordination, creation, and execution of annual and quarterly sales and marketing plans
• Growing and well‑maintained waiting lists
• Occupancy levels meeting or exceeding budget
• Strong collaboration with campus teams on room management, discharge planning, and occupancy barriers
• Regular monthly and quarterly reporting to senior leadership on outcomes and sales efforts

Qualifications

• Bachelor’s degree in marketing, business, or a related field, or equivalent experience
• Two or more years of experience in senior living sales, healthcare, or a related industry
• Proven ability to meet or exceed sales and occupancy goals
• Excellent verbal and written communication skills
• Strong organizational skills and attention to detail
• Proficiency in CRM systems and Microsoft Office Suite
• Passion for working with older adults and supporting their families