Sales and Enrollment Manager

Trinity Health; West Springfield (MA); On-site; USD 83,000 - 103,000; Full time

Benefits offered by this job

Medical, dental, vision coverage

Paid time off

403(b) retirement plan

Educational assistance

Daily pay

Employee referral incentives

Professional development opportunities

Job summary

Trinity Health Mercy Life of MA in West Springfield seeks a Sales and Enrollment Manager to lead and grow the enrollment team, drive community outreach, and ensure enrollment targets are met. The role emphasizes accurate referrals in CRM, collaboration with leadership, and execution of marketing strategies.

The position requires strong leadership, 3+ years healthcare sales experience, and proficiency with Microsoft Office.

Qualifications

• Bachelor's degree or equivalent combination of education and sales management experience.
• Minimum 3 years of sales experience in healthcare.
• Strong leadership and consensus-building; project management and external relations skills.
• Active, current driver's license and insured vehicle.
• Experience in training, coaching and motivating sales team members; proven ability to develop strategic sales plans and meet goals.
• Proficient with Microsoft Office suite and basic email/calendaring systems.

Responsibilities

• Report data, updates, and project progress to the VP of Sales & Enrollment and leadership.
• Lead, coach, and train the Sales & Enrollment team; oversee enrollment accuracy.
• Support Community Liaisons in creating and reviewing sales plans to meet growth goals.
• Ensure team meets KPIs for calls, visits, referrals, and enrollments.
• Conduct performance evaluations, hire and onboard new team members.
• Hold monthly team meetings and regular one-on-ones to support development and performance.
• Plan and lead outreach events, open houses, and sales presentations to referral sources.
• Collect, monitor, and report enrollment data to meet regulatory and internal requirements.
• Submit marketing materials for approval and ensure enrollment agreements are current.
• Supervise direct reports and ensure compliance with state enrollment processes.
• Maintain confidentiality of participant data and build community relationships.
• Support quality improvement and regulatory compliance across PACE operations.

Skills

Leadership

Sales management

Strategic planning

Communication

Team coaching

Decision making

Education

Bachelor's degree in related field

Tools

MS Word

MS Excel

PowerPoint

Calendar systems

Job description

Employment Type: Full time

Shift: Full time

Description: Sales and Enrollment Manager

Location: Mercy Life of MA - West Springfield, MA

Status: Full Time, Onsite

Shift: Mon – Fri 8 am to 430 pm

Pay Range: $39.80-$49.75/hr

Position Purpose

Lead and manage the Sales and Enrollment team to support PACE’s growth goals. Drive community outreach, build partnerships, and ensure enrollment targets are met. Oversee accurate tracking of referrals in CRM and other platforms. Collaborate with leadership to execute marketing and growth strategies

What you will do

• Report data, updates, and project progress to the VP of Sales & Enrollment and leadership.
• Lead, coach, and train the Sales & Enrollment team; handle complex cases and oversee enrollment accuracy.
• Support Community Liaisons in creating and reviewing sales plans to meet growth goals.
• Ensure team meets key performance indicators (KPIs) for calls, visits, referrals, and enrollments.
• Conduct performance evaluations, hire and onboard new team members.
• Hold monthly team meetings and regular one-on-ones to support team development and performance.
• Plan and lead outreach events, open houses, and sales presentations to referral sources.
• Collect, monitor, and report enrollment data to meet regulatory and internal requirements.
• Submit marketing materials for approval and ensure current enrollment agreements are used.
• Supervise direct reports and ensure compliance with state-specific enrollment processes.
• Maintain confidentiality of participant data and build strong community and agency relationships.
• Support quality improvement and regulatory compliance across PACE operations.
• Serve on internal committees and assist with mandatory training and education efforts.

Minimum Qualifications

• Bachelor's degree in related field or a combination of education and sales management experience may be acceptable.
• Minimum (3) years of sales experience in healthcare.
• Strong leadership and consensus building skills needed; project management skills including effective PR and external relations skills.
• Active, current driver's license and insured vehicle is required.
• Experience in training, coaching and motivating sales team members and improving effectiveness. Proven ability to develop and implement a strategic sales plan. Evidence of achieving sales goals.
• Comprehensive to expert proficiency with Microsoft product suite (MS Word, Excel, Power Point, etc.); basic knowledge and experience with electronic mail and calendaring system. Ability to use other software as required to perform the essential functions of the job.
• Must manage conflict well, have high decision-making quality and flexibility to adapt to ongoing change.
• Possess interpersonal skills to drive collaboration. Ability and skills to plan, organize, develop, implement and interpret programs, goals, objectives, policies and procedures of the organization in line with our mission, vision, and philosophy.

Position Highlights and Benefits

• Comprehensive benefit including 1st Day medical coverage, dental, vision, paid time off, 403B and educational assistance.
• Access to daily pay and employee referral incentives.
• Supportive environment with a patient-centered focus.
• Opportunities for professional development.

Ministry/Facility Information

Trinity Health PACE, provides high-quality care to seniors in the communities we serve. Our interdisciplinary team offers comprehensive services, allowing seniors to remain independent at home. We are guided by core values of reverence, commitment, safety, justice, stewardship, and integrity.

Our Commitment

Rooted in our Mission and Core Values, we honor the dignity of every person and recognize the unique perspectives, experiences, and talents each colleague brings. By finding common ground and embracing our differences, we grow stronger together and deliver more compassionate, person-centered care. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other status protected by federal, state, or local law.