Sales & Advertising Direct Response Copywriter

Cardone University; Aventura (FL); On-site; USD 60,000 - 90,000; Full time

Job summary

A leading training company is seeking a Sales & Advertising Direct Response Copywriter to craft engaging copy for diverse digital campaigns. This full-time position in Aventura offers the opportunity to collaborate with creative teams and drive impactful marketing initiatives aimed at transforming client success.

Qualifications

• Minimum 5 years' experience creating compelling copy for digital marketing campaigns.
• 2-3+ years in a highly creative environment required.
• Expert written and verbal communication skills.

Responsibilities

• Write compelling, direct response copy for multiple platforms.
• Collaborate with design and marketing teams to optimize campaigns.
• Research target audiences to ensure effective copy.

Skills

Direct To Consumer Marketing

Copywriting

Strategic Thinking

Research

Collaboration

Detail-oriented

Education

Bachelor's degree or equivalent experience

Job description

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Job Title: Sales & Advertising Direct Response Copywriter

About The Company

Here at Grant Cardone Enterprises, it's our mission to positively transform companies by providing leaders and salespeople with the very best business and sales training so they can become masters of their crafts, build unified cultures, and drive revenue and profit so they can help build a better future.

We help small sized to Fortune 500 companies reach new revenue targets by finding overlooked opportunities and customizing the business process to be more effective. Our vision is to reach every individual across the world, and give them the right tools to help them 10X their life.

Responsibilities

• Coordinate with the Director of Digital Marketing to execute cold traffic ad copy for YouTube, Instagram, Facebook, Google, TikTok, Email, SMS, and any other traffic networks utilized
• Write compelling, direct response copy that converts to leads and/or sales
• Work with the marketing team to fully understand pertinent data points per campaign
• Collaborate with design and marketing teams to create congruent landing page headlines and copy
• Think strategically to organize and write ad copy that delivers desired results for various target markets across different platforms
• Research target audience and marketplace to ensure copy is accurate and effective
• Prioritize multiple projects and deliver highly effective work
• Work with others effectively to achieve the best-performing copy
• Collaborate with team members at all levels to ensure projects are consistent with direct marketing best practices, brand guidelines, compliance, and overall project goals
• Responsible for the success of the projects they work on
• Responsible for editing compelling ad copy, ad video scripts, carousels, landing page headlines and copy, and more
• Work closely with the acquisition team to create a pipeline of direct response marketing assets that will help achieve customer acquisition and revenue goals
• Responsible for collaborating with a team of in-house and freelance writers and marketers for our family of websites, across a wide spectrum of channels including google display network, native networks, YouTube, Email, Facebook and other content as required
  

Requirements

• Experience in Direct To Consumer Marketing in one of the following: Personal Development and Business Coaching, Sales Training, or Digital Marketing
• Education industry: 2-3+ years (Preferred)
• Experience working in highly creative environments: 2-3+ years (Required)
• Minimum of 5 years' experience creating compelling copy for digital marketing campaigns that convert
• Expert written, verbal and presentation skills
• Must be results focused, detail-oriented, and be able to juggle multiple priorities in order to meet deadlines
• Knowledge of tracking digital marketing efforts in order to measure results
• Versatile in effective copywriting for ads, video scripts, landing pages, email campaigns, funnel campaigns, social media posts, articles, products and all assets for marketing campaigns we generate
  

This is full-time Monday to Friday 9am to 6pm, with additional hours/times as needed in Aventura, FL.

Cardone Enterprises is an equal opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. Only candidates who are 18 years of age or older will be considered for this position, in accordance with legal and operational requirements.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

• Industries

  Professional Training and Coaching

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