Senior Account Exec Performance Digital Marketing

Avast Group; California (MO); Remote; USD 80,000 - 120,000; Full time

Job summary

A leading company in digital financial services seeks a Senior Account Executive for Performance Digital Marketing. This pivotal role involves driving revenue growth through consultative sales of digital advertising campaigns to financial institutions. Candidates must exhibit strong expertise in digital marketing and client relationship management, ensuring measurable outcomes for clients.

Benefits

Health & Wellness benefits including insurance plans

401(k) retirement plan participation

Generous paid time off (PTO)

Annual education reimbursement (up to $5,250)

Wellness reimbursement (up to $450 per year)

Qualifications

• Requires 5+ years’ experience in digital online media sales.
• Bachelor’s degree required.
• Proficient in Salesforce and strong in communication skills.

Responsibilities

• Drive revenue growth by managing relationships with financial clients.
• Meet and exceed quarterly revenue targets through new sales.
• Educate clients on digital marketing solutions and optimize KPIs.

Skills

Digital Marketing

Consultative Sales

Client Relationship Management

Negotiation

Communication

Education

Bachelor’s degree

Tools

Salesforce

Job description

Senior Account Exec Performance Digital Marketing page is loaded

Senior Account Exec Performance Digital Marketing

Apply remote type Remote locations USA - New York, Remote USA - California, Remote time type Full time posted on Posted Yesterday job requisition id 54239

Who Are We?

GoBankingRates (GBR) is a dynamic multimedia content platform dedicated to empowering people to lead richer lives. We deliver curated editorial content covering key principles of financial literacy including earning, saving, investing, borrowing, spending, and protecting money. Our mission is to provide expert insights that give readers the confidence to make smart financial decisions today and for years to come.

As a proud member of Gen Digital, a global leader in digital safety, GoBankingRates amplifies its impact by combining financial empowerment expertise with Gen Digital’s cutting-edge digital advertising technology and data-driven performance marketing solutions. Together, we help major financial institutions—including banks, credit unions, fintech companies, and mortgage lenders—reach their target audiences effectively.

We are looking for a Senior Account Executive with proven experience in digital online media sales and performance marketing, specifically selling advertising solutions to financial institutions. This is a consultative sales role requiring deep understanding of digital marketing, ad technology, and campaign analytics.

Mission and Goals

As a Senior Account Executive Performance Digital Marketing at GBR, you’ll drive revenue growth by building and managing relationships with financial clients, focusing on consultative sales of performance-driven digital advertising campaigns. Reporting to the GM of GOBankingRates, you’ll educate partners on digital marketing solutions, understand and optimize client KPIs, and exceed quarterly sales targets through new business and upselling. You’ll work cross-functionally to ensure campaign execution and stay ahead of digital trends in financial services marketing.

Objectives

• Build and manage a book of financial and related client revenue, including both existing accounts and new prospects to close and onboard.

• Meet and exceed quarterly revenue targets through consistent new sales and upselling activities focused on digital advertising.

• Conduct regular client-facing interactions including calls, office visits, lunches, networking, and educational meetings with top financial brands and ad agencies.

• Educate prospective clients on performance marketing, direct response, customer acquisition, content sponsorships, and data-driven campaign optimization.

• Ensure client satisfaction by deeply understanding KPIs, delivering measurable outcomes, and maintaining compliance.

• Drive forward planning, encourage data sharing, and identify new opportunities to support campaign success and client growth.

• Maintain accurate records of all accounts, opportunities, and prospects in Salesforce per team standards.

• Collaborate with Sales Operations to delegate tasks and focus on strategic goals and growth.

• Negotiate budget increases by proposing new digital initiatives, products, and optimizations.

• Work closely with Product and Sales Ops teams to develop new strategies, leveraging creative and landing page testing.

• Stay informed on product updates, industry pricing, and competitive trends across display, mobile, and digital advertising.

• Represent GBR at client meetings, industry events, and conferences as needed.

• Monitor and analyze campaign performance reports, providing clients with actionable insights and strategic recommendations.

• Coordinate with technical, legal, tracking, compliance, and creative teams to ensure smooth campaign execution.

• Facilitate onboarding of new clients and support ongoing account growth.

Competencies

• 5+ years’ experience in digital online media sales and performance marketing, with proven success selling advertising solutions to financial institutions.

• Deep understanding of digital marketing, ad technology, and performance marketing principles.

• Strong experience with the financial services vertical and ability to speak fluently to financial clients’ needs.

• Excellent client relationship management skills with a focus on building long-term partnerships.

• Strong communication, negotiation, and presentation skills, able to consultatively sell complex digital marketing solutions.

• Proficiency with Salesforce and other sales enablement tools.

• Ability to thrive in a fast-paced, target-driven environment.

• Bachelor’s degree required.

• Willingness to travel when needed.

Benefits

At Gen Digital, we are committed to supporting our employees' well-being and professional growth. Our comprehensive benefits package for U.S. team members includes:

• Health & Wellness – Access to medical, dental, and vision insurance plans, telemedicine services, and health savings accounts (HSAs).

• Financial Security – 401(k) retirement plan participation, company-paid life and accidental death & dismemberment (AD&D) insurance, plus opportunities to invest through our Employee Stock Purchase Plan (ESPP).

• Work-Life Balance – Generous paid time off (PTO), company holidays, and various leave options to support personal and family needs.

• Professional Development – Annual education reimbursement (up to $5,250) for job-related courses.

• Wellness Reimbursement – Up to $450 per year to cover fitness-related expenses.

• Additional Perks – Access to commuter spending accounts, legal assistance plans, family support services, and exclusive employee discounts.

• LinkedIn Tag #LI-AM1

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About Us

Gen is a global company dedicated to powering Digital Freedom through its trusted consumer brands including Norton, Avast, LifeLock, MoneyLion and more. Our combined heritage is rooted in providing financial empowerment and cyber safety for the first digital generations. We bring award-winning products and services in cybersecurity, online privacy, identity protection and financial wellness to nearly 500 million users in more than 150 countries. We're always looking for smart, fearless and dedicated people. Together, we have a collective passion and vision to power Digital Freedom by protecting consumers and helping them grow, manage and secure their digital and financial lives.

When you’re part of Gen, you have access to a range of resources and support to ensure you can do your best work and live your best life. This includes flexible working options with generous time off and competitive benefits and compensation packages.

Inclusion is foundational to how we do business because we know the greatest ideas and results come from our unique perspectives and differences. We strive to create a safe, inclusive environment where you can bring your whole self to work. Team members are valued, respected and celebrated for who they are in a meaningful and exciting atmosphere. Gen is an equal employment opportunity employer. Employment decisions are based on merit, experience and business needs.

If this sounds like you—Gen has a dynamic, supportive culture with core values that celebrate inclusion, promote teamwork and encourage every team member to contribute and grow—join us!

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