(S) Seasonal Content Creator

Sxsw.; Austin (TX); On-site; USD 32,000 - 52,000; Full time

Job summary

SXSW in Austin, TX is seeking a Seasonal Content Creator to produce social media content for Instagram, TikTok, YouTube Shorts, and LinkedIn, with real-time on-site coverage during the January–April festival window.

The ideal candidate is a digital storyteller with strong video editing and copywriting skills, a portfolio, and the ability to work in a fast-paced event environment across music, film & TV, or tech contexts.

Qualifications

• Bachelor's degree in Journalism, Marketing, or Communications (or a related field).
• Content creator background (2–4 years) or social media experience at festivals/publications.
• Expertise in music, film & TV, or tech industries.
• Proficiency with Instagram, TikTok, YouTube Shorts, and LinkedIn.
• Strong written, verbal, and interpersonal communication skills.
• Portfolio of previous work required.

Responsibilities

• Produce social-first content to grow engagement on SXSW channels (Instagram, TikTok, YouTube Shorts, LinkedIn).
• Create social-first video content optimized for each platform.
• Edit and proofread content for brand consistency and grammar.
• Stay current with music, film & TV, and tech trends to leverage conversations.
• Review content calendars to ensure timely production and publication during the event.
• Engage in real-time on-site coverage and behind-the-scenes storytelling.

Skills

Video editing

Copywriting

Social media strategy

Storytelling

Attention to detail

Multitasking

Interpersonal communication

Education

Bachelor's degree in Journalism, Marketing, or Communications

Tools

Hootsuite

CapCut

Adobe Premiere

Photoshop

Airtable

Google Drive

Edits

Job description

SXSW is seeking a Seasonal Content Creator who will produce content for SXSW’s social media channels. The ideal candidate is a digital creative storyteller with deep expertise in, or a strong interest in, music, film & TV, or the tech industry. This role is for an organized, creative individual with strong attention to detail, excellent video editing and copywriting skills, and the ability to tackle content in a fast-paced, unique event environment.

Duties & Responsibilities

Responsibilities include but are not limited to:

• Produce social-first digital content to increase growth and engagement on the SXSW Instagram, TikTok, YouTube Shorts, and LinkedIn. This includes capturing content, editing videos, writing captions, and collaborating with other teams.
• Create social-first video content optimized for different platforms.
• Edit and proofread content for brand consistency and grammar.
• Stay up to date on music, film & TV, and tech industry trends to ensure SXSW leverages trending online conversations to improve content and better serve our audience.
• Review content calendars to ensure timely production and publication of assets leading up to and during the event.
• Stay informed on festival culture, digital trends, and storytelling formats that resonate with diverse audiences.

On-Site Event Responsibilities

• Create real-time event coverage through video content, interviews, attendee experiences, and behind-the-scenes footage.
• Capture vertical video in real time based on daily content directives for Instagram, YouTube Shorts, TikTok, and LinkedIn.
• Interview talent and participants (either artists, filmmakers, or speakers) to produce engaging short-form videos.
• Create and publish content from daytime Conference sessions, Clubhouse activations, and attendee experiences to nightly Festival coverage for Music, Film & TV, and Comedy.

Qualifications & Skills

Qualifications include:

• Bachelor's degree (Note: degree(s) in Journalism, Marketing, or Communications is a plus).
• Content creator background (ideally 2-4 years) or social media experience working at past festivals and/or publications is preferred.
• Expertise in either music, film & TV, or tech industries.
• Mastery of social media platforms including Instagram, TikTok, YouTube Shorts, and LinkedIn.
• Excellent written, verbal, and interpersonal communication skills.
• Basic knowledge of Hootsuite, Edits, CapCut, Airtable, Google Drive, Adobe Premiere, and Photoshop.
• Basic knowledge of social media analytics software, including Meta, YouTube, and Hootsuite Analytics.
• Ability to work under pressure in a high-stress environment.
• Self-starter who can multitask and solve problems quickly and accurately.
• Passion for social media and creativity is a must.
• Must have a portfolio of previous work to be considered.

Physical Requirements

The physical demands described here are representative of those that an employee must meet to perform the essential functions of this job successfully:

• Prolonged periods of sitting or standing at a desk and working on a computer.
• Ability to occasionally lift up to 10 pounds, as needed.
• Operation of standard office equipment, including computers, phones, and printers.
• May require occasional bending, reaching, kneeling, or climbing stairs.
• Ability to work outdoors, including exposure to varying temperatures or noise levels.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Work Location & Schedule

The position is a full-time seasonal position located in Austin, Texas. You must be available to work additional hours from January through March, including evenings and weekends, and during the March event (March 15–21, 2027), which will have extended on-site hours. This seasonal position runs from January 2027 through mid-April 2027.