Rural Growth Digital Marketing Strategist

Paulsen; Sioux Falls (SD); On-site; USD 60,000 - 80,000; Full time

Benefits offered by this job

Paid time off for vacations and illness

Competitive benefits package

Generous SEP contributions

Quarterly bonuses

Monthly incentives

Job summary

Paulsen in Sioux Falls, South Dakota, is looking for a Digital Marketing Strategist to architect comprehensive digital campaigns. The ideal candidate will possess over 3 years of experience managing varied digital media, including SEM and paid social, with a focus on measurable outcomes.

Collaboration is key: you will work alongside creative and account teams to ensure impactful strategies that enhance client growth. The role offers a chance to shape the future of digital marketing in rural America.

Qualifications

• 3+ years managing paid digital media campaigns.
• Strong understanding of media planning processes.
• Ability to connect campaign performance with business outcomes.
• Experience in analytics platforms like GA4.
• Effective communication skills for data interpretation.

Responsibilities

• Design digital marketing strategies to meet client objectives.
• Own campaign performance by analyzing results.
• Monitor and adjust media budgets in real-time.
• Collaborate with the creative team on assets.
• Translate digital performance into client reports.
• Stay updated with digital marketing trends and tools.

Skills

3+ years of experience managing paid digital media campaigns

Strong understanding of media planning

Ability to tie campaign performance to business outcomes

Hands-on experience with Google Ads

Experience with Meta Business Suite

Experience with Google Analytics (GA4)

Strong written and verbal communication skills

Curious mindset for digital trends

Tools

Google Ads

Google Analytics (GA4)

SEMrush

Ahrefs

Bing

Campaign Manager 360

Job description

Paulsen in Sioux Falls, South Dakota, is looking for a Digital Marketing Strategist to architect comprehensive digital campaigns. The ideal candidate will possess over 3 years of experience managing varied digital media, including SEM and paid social, with a focus on measurable outcomes.

Collaboration is key: you will work alongside creative and account teams to ensure impactful strategies that enhance client growth. The role offers a chance to shape the future of digital marketing in rural America.