ROI-Driven Digital Marketing Strategist (Hybrid)

HireNetworks Inc.; Raleigh (NC); Hybrid; USD 85,000 - 120,000; Full time

Job summary

HireNetworks Inc. in Raleigh, NC is seeking a Digital Marketing Program Strategist to design and execute multi-channel marketing programs that drive growth and ROI. This role blends creative thinking with data-driven analysis, collaborating with internal teams to align campaigns with client goals.

The position offers hybrid schedule, competitive salary, profit sharing, and a strong benefits package. The ideal candidate has 5+ years in digital marketing, expertise with Google Ads, Meta Ads

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• 5+ years of experience in digital marketing, with a focus on strategy development and campaign execution.
• Strong understanding of digital marketing tools and platforms (Google Ads, Meta Ads Manager, The Trade Desk).
• Proven track record of driving measurable results through multi-channel marketing strategies.
• Proficiency in analytics tools (Google Analytics, SEMRush, Tableau or similar).
• Excellent communication and presentation skills; ability to translate data into insights.
• Creative thinker with a data-driven approach to problem-solving.
• Strong project management skills.

Responsibilities

• Develop, execute, and optimize multi-channel marketing strategies to drive growth, engagement, and ROI.
• Collaborate with internal stakeholders and clients to ensure strategies align with business goals.
• Stay up-to-date on digital marketing platforms and trends.
• Partner with cross-functional teams to ensure cohesive messaging and campaign execution.
• Plan and allocate budgets effectively across campaigns.

Skills

Strategy development

Campaign planning

Data-driven analysis

Communication

Project management

Education

Bachelor’s degree in Marketing or related field

Tools

Google Ads

Meta Ads Manager

The Trade Desk

Google Analytics

SEMRush

Tableau

Job description

HireNetworks Inc. in Raleigh, NC is seeking a Digital Marketing Program Strategist to design and execute multi-channel marketing programs that drive growth and ROI. This role blends creative thinking with data-driven analysis, collaborating with internal teams to align campaigns with client goals.

The position offers hybrid schedule, competitive salary, profit sharing, and a strong benefits package. The ideal candidate has 5+ years in digital marketing, expertise with Google Ads, Meta Ads