RevOps Analyst

RevOps Report; Farmington Hills (MI); On-site; USD 65,000 - 95,000; Full time

Job summary

LSPedia is seeking a RevOps Analyst to manage and optimize HubSpot across Marketing, Sales, and Customer Success. You will own CRM data quality, workflows, reporting, and automation, working closely with the VP of Sales Operations to improve efficiency and data integrity.

The role emphasizes data governance, pipeline automation, and AI-enabled enhancements to support faster, more accurate decision-making within a global SaaS environment.

Qualifications

• Associate's or Bachelor's degree in Marketing, Business, Information Systems, or related field preferred.
• 3–5 years of hands-on HubSpot administration experience.
• HubSpot certifications preferred (Marketing, Sales, CRM Data Management, Operations Hub, Revenue Operations).
• Experience with CRM data cleansing, deduplication, segmentation, and governance.
• Strong analytical and troubleshooting skills; detail-oriented and organized.

Responsibilities

• CRM Administration & Support: manage HubSpot CRM configurations, properties, forms, lists, workflows, and permissions.
• Data Management & Quality: perform CRM audits, data cleansing, normalization, and imports/exports.
• Workflow & Automation Support: build and maintain HubSpot workflows and automation; support lead scoring and lifecycle management.
• Reporting & Analytics: create dashboards and reports; support campaigns and CRM analytics; ensure data accuracy.
• AI & Innovation: explore AI integrations to improve efficiency and velocity; evaluate PoCs with HubSpot ecosystem tools.
• Team Collaboration: partner with Marketing, Sales, and Customer Success; deliver onboarding and training; drive process improvements.
• Performance: maintain data quality, reliable workflows, timely project delivery, and accurate reporting.

Skills

HubSpot administration

Data quality

Workflows & automations

CRM data imports/exports

Reporting & analytics

AI integration awareness

Team collaboration

Microsoft 365 proficiency

Education

Bachelor's degree in Marketing, Business, IS

Tools

HubSpot

Job description

About This Role

Department: Sales Operations

Location: On\-site in Farmington Hills, MI

Reports To: VP of Sales Operations

Job Classification: Exempt

Position Summary

The RevOps Analyst supports the day\-to\-day management, maintenance, and optimization of LSPedia's HubSpot platform. Working closely with the VP of Sales Operations, this role is responsible for CRM data quality, workflow execution, reporting support, user administration, and process automation. The ideal candidate can work independently, and is highly organized, detail\-oriented, and experienced in maintaining CRM systems while ensuring data integrity and operational efficiency.

Key Duties And Responsibilities

CRM Administration \& Support

• Support the administration of HubSpot CRM (Marketing, Sales, Commerce and Content Hubs), and related tools, determining configuration approach based on business needs.
• Design, implement, and maintain properties, forms, lists, workflows, pipelines, and user permissions, selecting the approach that best balances data integrity, usability, and scale.
• Assist with system configuration, testing, and deployment of new HubSpot features and enhancements.
• Diagnose root cause anddetermineresolution path foruser\-reported CRMissues and provide ongoing support to internal teams.
  
  

Data Management \& Quality

• Perform regular CRM audits to identify duplicate, incomplete, or inaccurate records.
• Execute data cleansing, normalization, enrichment, and segmentation activities.
• Manage contact, company, and deal imports, exports, and updates.
• Monitor and maintain CRM data quality standards and governance policies.
  
  

Workflow \& Automation Support

• Build and maintain HubSpot workflows, lead routing processes, notifications, and automated tasks.
• Assist with lead scoring, lifecycle stage management, and campaign automation.
• Assessautomation performanceagainst goalsand troubleshoot workflow issues.
• Document processes andmaintainworkflow inventories.
  
  

Reporting \& Analytics

• Develop and maintain dashboards and reports for Marketing, Sales, and Customer Success teams.
• Support campaign performance tracking, lead management reporting, and CRM analytics.
• Validate data accuracy and reporting consistency across the organization.
  
  

AI \& Innovation

• Identifyopportunities to integrate AI capabilities into sales and marketing workflows to reduce manual effort and accelerate pipeline velocity.
• Stay current on HubSpot's evolving AI roadmap and proactively recommend features for evaluation and deployment, structure and run PoC implementations.
• Serve as an internal resource on CRM\-adjacent AI tools, including prospecting intelligence platforms, revenue forecasting tools, and AI\-driven sales engagement software.
• Support theevaluationand integration of third\-party AI tools that connect with or complement the HubSpot ecosystem.
  
  

Team Collaboration

• Work closely with Marketing, Sales, and Customer Success teams to support CRM\-related initiatives.
• Design and leaduser onboarding and training on HubSpot best practices.
• Support integration management and data synchronization efforts with connected systems.
• Recommend process improvements that increase efficiency and data accuracy.
  
  

Performance Expectations

• Maintainhigh levelsof CRM data accuracy and completeness.
• Ensure workflows and automations function reliably and efficiently.
• Deliver timely completion of assigned CRM projects and support requests.
• Maintain accurate reporting and dashboard functionality.
• Demonstrate strong attention to detail and commitment to continuous improvement.
  
  

Required Qualifications

• Associate's or Bachelor's degree in Marketing, Business, Information Systems, or related field preferred.
• 3–5 years of hands\-on HubSpot administration experience.
• HubSpot certifications preferred, including Marketing Software, Sales Software, CRM Data Management, Operations Hub, or Revenue Operations.
• Experience with CRM data cleansing, deduplication, segmentation, and governance.
• Strong experience creating and maintaining HubSpot workflows and automations.
• Experience performing large\-scale data imports, exports, updates, and manipulation.
• Strong analytical and troubleshooting skills.
• Excellent organizational skills with strong attention to detail.
• Proficiency with Microsoft 365 and spreadsheet\-based data analysis.
  
  

Working Conditions And Requirements

• Standard office environment.
• Occasional travel may be required for company meetings or training.
• Employee must be authorized to work in the U.S.
  
  

Position Metrics

• CRM data quality and completeness
• Workflow uptime and automation effectiveness
• Timeliness of CRM support requests and project completion
• Reporting accuracy
• User satisfaction and adoption of HubSpot processes
• Reduction of duplicate and incomplete records
  
  

About LSPedia

Welcome to LSPedia, a global software (SaaS) leader at the forefront of traceability, compliance, and supply chain solutions, dedicated to empowering the pharmaceutical, healthcare, and food industries. As a distinguished Top 50 Michigan Company and recognized on INC's list of the fastest\-growing companies in America, LSPedia stands as a beacon of innovation and excellence. Our cutting\-edge software solutions have earned the trust of major players in the pharmaceutical and healthcare sectors, including esteemed organizations such as the U.S. Department of Veterans Affairs, Cencora, Cardinal Health, Leading Pharma, Tris Pharma, Amazon, Ascension Health, and thousands more. We take pride in our commitment to delivering unparalleled traceability and compliance solutions that redefine industry standards. At LSPedia, we are fueled by a passion for innovation and a commitment to excellence. Join our rockstar team as we continue to expand and shape the future of traceability and supply chain solutions. We are actively seeking individuals who share our vision and enthusiasm to contribute to the ongoing success of our dynamic and growing company. Together, we are driving the evolution of industries and shaping a more connected, compliant, and efficient future.