Revenue Marketing Manager

Integrated Power Services; Greenville (SC); On-site; USD 80,000 - 110,000; Full time

Benefits offered by this job

Paid Time Off (PTO)

401k Employer Match

Bonus Incentives

Tuition Reimbursement Program

Medical, Dental and Vision plans

Employee Assistance Program (EAP)

Job summary

A leading service provider in power solutions seeks an experienced Revenue Marketing Manager to develop and execute marketing strategies that drive growth and increase brand presence. The role necessitates collaboration across various departments and strong analytical skills to optimize campaigns and support sales success. Ideal candidates will have extensive B2B marketing experience, particularly in demand generation and sales enablement. This position is located in Greenville, South Carolina, offering a dynamic environment with competitive compensation and growth opportunities.

Qualifications

• 5+ years of experience in B2B marketing with a track record of developing programs that contribute to pipeline and revenue growth.
• Experience in demand generation, ABM, and sales enablement.
• Proven ability to build effective relationships with sales leaders.

Responsibilities

• Develop and execute account‑based and demand generation programs targeting priority accounts.
• Partner with Division CCO to translate VCP priorities into go-to-market plans.
• Manage campaign execution across owned and paid channels.

Skills

B2B marketing experience

Demand generation

Sales enablement

Analytical skills

Strong written communication

Relationship building

Education

Bachelor’s degree in Marketing, Business

Tools

Microsoft Dynamics

HubSpot

Job description

IPS is seeking a Revenue Marketing Manager to join our corporate team where your expertise and dedication will be valued and drive our success. Here, you'll find a dynamic environment that offers job stability, professional growth, and competitive compensation. As a crucial member of our team, you'll support our locations around North America, partnering to ensure continued success. If you're detail-oriented, dedicated, and thrive in a rapidly evolving setting, IPS is the perfect place for you to make a real difference.

Responsibilities & Expectations

The Division Revenue Marketing Manager serves as a strategic marketing partner to the Division's commercial team (B2B), responsible for developing and executing go-to-market programs that drive pipeline growth, support revenue goals, and increase brand presence in the market. This role aligns closely with the IPS Value Creation Plan (VCP), translating growth priorities into data‑driven marketing strategies and integrated campaigns that improve demand generation, conversion, and sales effectiveness.

Revenue & Pipeline Generation

• Develop and execute account‑based and demand generation programs targeting priority accounts and verticals.
• Build integrated, multi‑channel campaigns (digital, email, events, paid/organic) to drive qualified demand.

Go‑to‑Market Strategy

• Partner with Division CCO and VP Marketing to translate VCP priorities and commercial objectives into clear go‑to‑market (GTM) plans with defined goals, timelines, and success metrics.
• Collaborate with Division product management and subject‑matter experts (SMEs) to build GTM plans for new offerings, geographies, and customer segments, including positioning, messaging, channel mix, and success metrics.
• Continuously monitor market trends, customer needs, and competitive positioning to continuously refine strategy.

Sales Enablement

• Develop and deploy sales tools including competitive battle cards, one‑pagers, case studies, ROI tools, and presentations to support the sales team throughout the customer journey and improve win rates.
• Partner with SMEs and engineering teams to translate technical capabilities into customer‑facing value propositions.
• Ensure consistent messaging across all customer touchpoints – digital, field, events, and channel.

Campaign Execution & Optimization

• Manage campaign execution across owned and paid channels in coordination with Marketing Operations.
• Analyze performance and adjust strategies to maximize conversion rates, lead quality, and overall revenue impact.
• Deliver regular reporting on campaign performance and pipeline contribution, including recommendations for ongoing improvement.

Cross‑Functional Collaboration

• Collaborate across sales, division leadership, marketing, and finance to ensure marketing programs are aligned to business priorities and supported by accurate planning inputs.
• Participate in sales team meetings and division business reviews, providing updates on campaign performance, pipeline contribution and upcoming programs.
• Support marketing‑to‑sales alignment by improving lead handoff processes, ensuring lead quality, and contributing to higher lead‑to‑opportunity conversion rates.
• Coordinate with the Marketing Operations Manager on creative production, agency briefs, trade‑show activation, and campaign timelines.
• Share campaign playbooks and learnings across divisions to strengthen the broader marketing team’s effectiveness.

Qualifications and Competencies

• 5+ years of experience in B2B marketing with a track record of developing programs that contribute to pipeline and revenue growth.
• Direct experience in demand generation, ABM, and sales enablement in an industrial, manufacturing, or field services environment.
• Experience with Microsoft Dynamics or similar CRM platforms, including CRM‑MAP integration and lead handoff processes.
• Hands‑on HubSpot experience, including campaign management, lead nurturing workflows, and reporting.
• Proven experience leveraging Account Based Marketing (ABM) platforms (e.g., 6sense, Demandbase) to target high‑value accounts and drive pipeline growth.
• Demonstrated ability to build effective working relationships with sales leaders, general managers, and cross‑functional stakeholders.
• Strong written communication skills: you can write a crisp value proposition, a tight email sequence, and a compelling one‑pager.
• Analytical approach to decision‑making, with the ability to interpret campaign data and translate findings into actionable recommendations.
• Bachelor’s degree in Marketing, Business, or related field – or equivalent demonstrated experience.

Preferred Qualifications

• Background in marketing technical or engineered solutions to industrial buyers (e.g., maintenance, reliability, capital projects, energy).
• Experience operating in a multi‑division or multi‑brand environment.

You’ll thrive at IPS if you...

• Lead with integrity and prioritize safety. You demonstrate high standards and commit to a safe, ethical workplace.
• Value teamwork and accountability. You work well with others, take responsibility, serve others, and deliver on your commitments.
• Focus on the customer. You are dedicated to providing an unmatched customer experience and exceeding expectations.
• Have an entrepreneurial spirit. You’re proactive, innovative, and thrive in a fast‑paced environment.
• Communicate effectively and with purpose. You keep everyone informed with clear, concise communication.
• Stay curious and love to learn. You continuously seek new knowledge and grow personally and professionally.

Who We Are

At Integrated Power Services (IPS), we’re committed to empowering you to make a meaningful impact. As the industry’s leading and fastest‑growing service provider, IPS offers single‑source electromechanical and power management solutions to enhance the reliability of critical infrastructure across North America and the United Kingdom. We serve over 30,000 essential customer locations, from renewable energy pioneers to hospitals, manufacturers, and municipalities, helping them avoid costly downtime and ensure mission‑critical operations. When you join IPS, you’re joining a team that’s revolutionizing equipment and process reliability across diverse sectors, from power generation to petrochemicals, and beyond. You’ll learn from industry experts, grow alongside a talented workforce, and be part of a company that is built on the Shared Values of Safety, Integrity, Teamwork, Accountability, Customer Focus, and Entrepreneurial Spirit.

Benefits

• Paid Time Off (PTO)
• 401k Employer Match
• Bonus Incentives
• Tuition Reimbursement Program
• Medical, Dental and Vision plans
• Employee Assistance Program (EAP)
• And more!

IPS is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or veteran status.

Any offer of employment is contingent upon the successful completion of a background and driving record investigation. As a federal contractor, our company is committed to maintaining a safe and drug‑free workplace. Candidates for this position are required to complete a pre‑employment drug screen successfully. The drug screening process will include testing for substances that may impair one’s ability to perform the job safely and effectively.