Retention Marketing Pro: Data-Driven Growth

Fwrd; Cerritos, Northern (CA, KY); Hybrid; USD 70,000 - 72,000; Full time

Benefits offered by this job

Employee discount

Free weekly lunches

Company parties

Job summary

Revolve is hiring a Retention Marketing Specialist in Cerritos, CA to analyze data and shape retention strategies across email, mobile push, and loyalty programs. The role emphasizes data-driven decision making and collaboration with marketing, engineering, merchandising, and creative teams.

The position requires a BA/BS and has a strong emphasis on SQL, Tableau, GA, Python, and programmatic campaigns. A passion for e-commerce marketing and rapid iteration will be valued.

Qualifications

• BA/BS degree required.
• 1+ years of analytical experience is a plus.
• MS/MSc/MEng in a quantitative field is a plus.
• Experience with SQL, Tableau, Google Analytics, Python preferred.
• Basic programming skills in any language (Java, VBA, Python, C++…) are a plus.

Responsibilities

• Provide analysis to support email, mobile push messaging, SMS, the Loyalty Club, and other retention channels.
• Write queries and scripts to serve personalized content in emails and mobile push messages.
• Define, implement, and automate weekly and monthly reports of key performance metrics, action items and alerts, and A/B test results.
• Provide actionable email and push strategy recommendations based on key performance metrics, A/B test results, and various data sources.
• Perform customer segmentation and customer lifetime value analysis to support retention strategy.
• Help drive REVOLVE’s customer activation and retention strategy by using data to optimize lifecycle, batch, and transactional email campaigns.

Skills

Analytical thinking

Communication skills

Data-driven

Customer insight

Education

BA/BS degree

MS/MSc/MEng in quantitative field

Tools

SQL

Tableau

Google Analytics

Python

Job description

Revolve is hiring a Retention Marketing Specialist in Cerritos, CA to analyze data and shape retention strategies across email, mobile push, and loyalty programs. The role emphasizes data-driven decision making and collaboration with marketing, engineering, merchandising, and creative teams.

The position requires a BA/BS and has a strong emphasis on SQL, Tableau, GA, Python, and programmatic campaigns. A passion for e-commerce marketing and rapid iteration will be valued.