Retail Media Campaigns Operations Specialist

Dollar Tree; Chesapeake (VA); On-site; USD 67,000 - 75,000; Full time

Job summary

Family Dollar in Chesapeake, VA is seeking an Operations Specialist to serve as the operational backbone of the Chesapeake Media Group (CMG). The role focuses on financial tracking, campaign logistics, reporting, and partner coordination to enable CMG to scale efficiently.

Extensive collaboration across Finance, Sales, Marketing, Creative and external partners is required. The position emphasizes revenue management, budgeting, KPI dashboards, and process improvements to ensure campaigns are

Qualifications

• Bachelor's degree or equivalent experience.
• 3-5 years of experience in retail media, digital media, media operations, CPG, agency, or marketing operations.
• Advanced Microsoft Excel and PowerPoint proficiency.
• Experience with Monday.com, Smartsheet, CRM, reporting platforms, and marketing technology preferred.
• Excellent communication skills and ability to influence cross-functional teams.

Responsibilities

• Oversee CMG and COOP financial tracking and reporting, including reconciliation and forecasting.
• Partner with Finance and Sales to ensure accurate billing and revenue recognition.
• Reconcile campaign delivery, supplier commitments, insertion orders, and invoices.
• Maintain revenue forecasts, sufficiency models, and budget trackers.
• Manage campaign intake, project timelines, and execution workflows from request through campaign completion.
• Coordinate execution across Sales, Merchandising, Marketing, Finance, Creative, and external media partners.
• Monitor campaign readiness, pacing, delivery, and fulfillment across all media partners.
• Conduct quality assurance reviews of campaign setup, creative, targeting, and placements.
• Resolve operational issues and communicate status updates to stakeholders.
• Maintain execution trackers and project management tools to ensure on-time launches.
• Maintain operational documentation and standard operating procedures.
• Develop and maintain KPI dashboards, scorecards, and executive reporting.
• Manage campaign reporting calendars and supplier recap delivery.
• Validate reporting accuracy across partner platforms.
• Analyze campaign-level performance trends and recommend optimization opportunities.
• Serve as operational lead for Epsilon, Neptune, Inmar, and future media partners.
• Maintain operational systems including Smartsheet, Monday.com, reporting tools, and CRM platforms.
• Identify workflow automation and process improvement opportunities.
• Maintain master planning and communications calendars.
• Review campaign creative to ensure Family Dollar brand compliance.
• Coordinate COOP creative reviews and approvals.
• Maintain CMG/COOP style guides, templates, and creative standards.
• Ensure creative assets are delivered accurately and on schedule.

Skills

Project management

Analytical thinking

Organizational skills

Communication skills

Education

Bachelor's degree or equivalent experience

Tools

Microsoft Excel

PowerPoint

Monday.com

Smartsheet

CRM systems

Reporting platforms

Job description

Family Dollar in Chesapeake, VA is seeking an Operations Specialist to serve as the operational backbone of the Chesapeake Media Group (CMG). The role focuses on financial tracking, campaign logistics, reporting, and partner coordination to enable CMG to scale efficiently.

Extensive collaboration across Finance, Sales, Marketing, Creative and external partners is required. The position emphasizes revenue management, budgeting, KPI dashboards, and process improvements to ensure campaigns are