Retail Measurement Partner: Analytics & Strategy

TikTok; New York (NY); On-site; USD 122,000 - 220,000; Full time

Job summary

TikTok is seeking a Marketing Science Measurement professional to partner with leading clients and agencies to measure the effectiveness of investments on our platform. You will work cross-functionally with sales, product marketing, measurement product, and business marketing to deliver best-in-class support and drive learning agendas that advance client outcomes.

The role emphasizes data-driven thinking, curiosity, and a fast-growth mindset to shape our Marketing Sciences discipline and enable

Qualifications

• 5+ years of experience with digital advertising or large marketing-related organizations in commerce related fields.
• Bachelor's degree in a quantitative field.
• A track record of inferential problem-solving through experimental design and analytical methods.
• Exceptional time-management and goal-oriented task-management skills with ability to work effectively, deploy consistent quality, and provide guidance on what decisions should be made.
• Familiarity with experiment, incrementality, attribution, Marketing Mix Model analyses as well as experience in Sales Lift measurement.
• A track record of driving client decisions with clear communication and team collaboration.

Responsibilities

• Partner primarily with clients and agencies to provide good measurement that can lead to better understanding of their performance on the platform.
• Focus on strategic consulting together with revenue and product teams to help drive and implement learning agendas for clients.
• Analyze data to develop advanced analytics projects tailor-made for clients to prove that TikTok works.
• Manage client and agency feedback to ensure their voice is reflected with our product and partnerships teams.

Skills

Strategic consulting

Data analysis

Experiment design

Client management

Cross-functional collaboration

Communication

Education

Bachelor's degree in a quantitative field

Job description

TikTok is seeking a Marketing Science Measurement professional to partner with leading clients and agencies to measure the effectiveness of investments on our platform. You will work cross-functionally with sales, product marketing, measurement product, and business marketing to deliver best-in-class support and drive learning agendas that advance client outcomes.

The role emphasizes data-driven thinking, curiosity, and a fast-growth mindset to shape our Marketing Sciences discipline and enable