Retail Marketing Strategy Lead

Holman Enterprises; Raleigh (NC); Hybrid; USD 110,000 - 170,000; Full time

Job summary

Holman Enterprises is seeking a Marketing Strategy Manager to lead the planning and execution of multi-channel marketing strategies for its NC retail operations. You will align marketing with business objectives, manage budgets, and collaborate with creative and analytics teams to optimize campaigns.

The role requires 7+ years in marketing with strong analytical skills, executive communication, and vendor management capabilities. MBA preferred; hybrid or in-office options may apply.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 7+ years of professional experience, including 3+ years in marketing account management or strategic marketing.
• Experience developing multi-channel marketing strategies that drive measurable results.
• Strong analytical and financial acumen; translate data into actionable strategies.
• Proven ability to influence across leadership levels and manage budgets.

Responsibilities

• Develop and execute marketing strategies that align with business goals.
• Provide actionable insights and recommendations based on campaign performance.
• Build and maintain strong relationships with internal stakeholders.
• Collaborate across teams to ensure timely and effective campaign execution.
• Support adoption of best practices across business units or regions.

Skills

Marketing strategy

Analytical thinking

Budget management

Vendor management

Executive communication

Education

Bachelor’s degree in Marketing, Communications, or Business

MBA preferred

Tools

CRM

Analytics platforms

Performance tracking tools

Job description

Holman Enterprises is seeking a Marketing Strategy Manager to lead the planning and execution of multi-channel marketing strategies for its NC retail operations. You will align marketing with business objectives, manage budgets, and collaborate with creative and analytics teams to optimize campaigns.

The role requires 7+ years in marketing with strong analytical skills, executive communication, and vendor management capabilities. MBA preferred; hybrid or in-office options may apply.