Retail Assistant Store Manager - Lead, Coach & Drive Sales

Lovisa; Richmond (VA); On-site; USD 45,000 - 59,000; Full time

Job summary

Lovisa in Richmond, VA is seeking an Assistant Store Manager to help lead our retail team, deliver exceptional customer experiences, and support daily operations. You will train and coach associates, drive sales, manage inventory, and ensure visual standards while maintaining a welcoming, fashion-forward store environment.

This role requires flexibility for evenings, weekends, and holidays.

Qualifications

• 2+ years retail management experience.
• Strong problem-solving and decision-making abilities.
• Excellent interpersonal and communication skills.
• Demonstrated leadership capabilities.
• Passion for retail and fashion.
• Ability to work in a fast-paced environment.
• Flexible availability including evenings, weekends, and holidays.
• Physical ability to stand, lift, and move merchandise.
• Embody company values and culture.
• Maintain professional appearance and attitude.
• Act as a brand ambassador both in-store and in the community.
• Stay current with fashion trends and product knowledge.

Responsibilities

• Support Store Manager in training, coaching, and developing store associates.
• Foster effective communication across all team members.
• Lead by example in providing outstanding customer service.
• Assist in recruiting, hiring, and onboarding new team members.
• Drive sales performance through team motivation and leadership.
• Execute opening/closing procedures.
• Manage inventory control and stockroom organization.
• Oversee processing of shipments and merchandise flow.
• Monitor shrink prevention measures.
• Ensure store meets visual merchandising standards.
• Create an engaging shopping environment.
• Resolve customer concerns professionally and efficiently.
• Maintain store appearance and cleanliness.
• Lead team in delivering personalized service.
• Support payroll management and scheduling.
• Maintain financial records and reports.
• Ensure compliance with company policies and procedures.
• Assist with loss prevention initiatives.

Skills

Retail management

Leadership

Customer service

Communication

Problem solving

Job description

Lovisa in Richmond, VA is seeking an Assistant Store Manager to help lead our retail team, deliver exceptional customer experiences, and support daily operations. You will train and coach associates, drive sales, manage inventory, and ensure visual standards while maintaining a welcoming, fashion-forward store environment.

This role requires flexibility for evenings, weekends, and holidays.