Rental Sales Representative

ASCO Equipment Inc.; Euless (TX); On-site; USD 55,000 - 90,000; Full time

Benefits offered by this job

Company-provided vehicle

Health insurance

401(k) + profit sharing

Paid holidays

Paid training & advancement

Job summary

ASCO Equipment in Euless, TX is seeking a motivated Sales Representative for the Rental Department to build relationships with customers, understand equipment needs, and proactively increase revenue through exceptional service.

The role involves CRM-driven follow-ups, product demonstrations, and professional representation of ASCO. A Bachelor’s degree or equivalent, strong communication and driving license are required.

Qualifications

• Bachelor's degree or equivalent experience.
• Proven sales ability and excellent customer relationship skills.
• Ability to write and speak effectively to individuals and groups.
• Strong planning, problem-solving and negotiation and organizational skills.
• Knowledge of construction or heavy equipment preferred.
• Solid computer skills and knowledge of general business software and G-suite platform.
• Valid driver's license with acceptable driving record.

Responsibilities

• Establish new business opportunities through sales calls within branch territory.
• Manage pre-planning, post call notes and follow-up actions using CRM tool.
• Educate customers on equipment through product presentations/demos.
• Provide problem resolution, and follow-through to address customers needs.
• Adhere to all safety rules and completing safety training as required.
• Represent ASCO in a positive and professional manner at all times.

Skills

Sales experience

Customer relationship skills

Communication skills

Negotiation

Problem solving

Teamwork

Education

Bachelor's degree or equivalent experience

Tools

CRM tool

G-suite

Job description

ASCO Equipment has career opportunities for a Sales Representative in the Euless, Texas Rental Department. The Rental Sales Representative will be responsible for obtaining and building relationships with customers and meeting their equipment needs, while also offering our additional services. The Rental Sales Representative needs to be an ambitious self-starter with a desire for providing solutions in demanding circumstances. The Rental Sales Representative’s primary focus is to proactively increase revenue through exceptional customer service. They will seek out new markets and optimize opportunities to increase profitability aligning with ASCO’s continuous growth plan.

RESPONSIBILITIES:

• Establish new business opportunities through sales calls within branch territory.
• Manage pre-planning, post call notes and follow-up actions using CRM tool.
• Educate customers on equipment through product presentations/demos.
• Provide problem resolution, and follow-through to address customers needs.
• Adhere to all safety rules and completing safety training as required.
• Represent ASCO in a positive and professional manner at all times.

• Bachelor's degree or equivalent experience.
• Proven sales ability and excellent customer relationship skills.
• Ability to write and speak effectively to individuals and groups.
• Strong planning, problem-solving and negotiation and organizational skills.
• Knowledge of construction or heavy equipment preferred.
• Solid computer skills and knowledge of general business software and G-suite platform.
• Valid driver's license with acceptable driving record.

Why Join Team ASCO?

Compensation & Benefits:

• Guaranteed base salary + uncapped commissions
• Company-provided vehicle
• 100% paid health insurance, 401(k) + profit sharing, and paid holidays

• Paid Training & Advancement Opportunities

Unique Perks:

• ASCO Children’s Education Program: Financial assistance for employees' children pursuing higher education

Our Core Values:

• Honor God
• Develop People
• Pursue Excellence
• Grow Profitably

Be Part of Something Bigger

At ASCO, we’re not just servicing equipment – we’re offering a career with a company that puts people first. Our vision is simple: To be a blessing to those we serve. If you’re a results-driven professional with a passion for solving challenges, we want you on our team.

ASCO Equipment, Inc. is an Equal Opportunity Employer of women, minorities, protected veterans, and individuals with disabilities.