Remote VP, Merchandising & Brand Strategy

Content Creators; Northern (KY); À distance; USD 180 000 - 225 000; Plein temps

Avantages offerts par ce poste

Competitive salary

Health, Vision & Dental Insurance

401K

Generous PTO

Wellness benefits

Comms allowance

Product discounts

Résumé du poste

Ashley Digital is seeking a visionary VP, Merchandising & Brand Management to unify merchandising, pricing, and product marketing across a multi-brand portfolio. This leader will own the roadmap, collaborate with Product Marketing for positioning, and drive end-to-end launches with cross-functional teams in a fast-growing e-commerce environment.

The role emphasizes building scalable processes, governance, and analytics-driven decision making to maximize revenue and margin across categories and

Qualifications

• 12+ years in ecommerce / DTC merchandising, category management, or product merchandising.
• 5+ years leading multi-level teams.
• Experience in home, furniture, sleep, or adjacent categories.
• Track record building or scaling a merchandising function with process and systems.
• Deep fluency in merchandising analytics: SKU economics, pricing, promo measurement, catalog/content.
• Demonstrated margin ownership and collaboration with Finance.

Responsabilités

• Build and lead a unified merchandising, pricing, and product marketing function.
• Define ownership and cadence across brand GMs, category merchants, and Digital Product.
• Own portfolio merchandising and margin: set pricing and assortment strategy by brand/category.
• Drive the physical product pipeline from launches to post-launch review.
• Make merchandising data-driven with analytics across SKU margins, attach rates, and content performance.
• Lead cross-functional planning with Marketing, CX, Finance, and Operations.

Connaissances

Merchandising leadership

Ecommerce / DTC merchandising

Multi-brand portfolio

Merchandising analytics

P&L / margin ownership

Product content / catalog ops

Description du poste

Ashley Digital is seeking a visionary VP, Merchandising & Brand Management to unify merchandising, pricing, and product marketing across a multi-brand portfolio. This leader will own the roadmap, collaborate with Product Marketing for positioning, and drive end-to-end launches with cross-functional teams in a fast-growing e-commerce environment.

The role emphasizes building scalable processes, governance, and analytics-driven decision making to maximize revenue and margin across categories and