Remote Strategic Marketing Programs Lead

Owens Corning; Cleveland (OH); Remote; USD 110,000 - 140,000; Full time

Job summary

Owens Corning is seeking a Strategic Marketing Manager – Program Strategy & Readiness to translate strategic priorities into executable programs that enable scalable market solutions. You will connect Strategic Marketing with Sales, Contractor Engagement, Quality, Field Technical, and Operations to ensure launch readiness and ongoing optimization.

The role emphasizes cross-functional leadership, data-driven decision making, and experience turning market insights into practical enablement

Qualifications

• 5+ years of experience in program management, product management, strategic marketing, or related fields.
• Experience leading cross-functional initiatives through planning, readiness, launch, and performance management.
• Experience working with customer-facing programs, contractor programs, loyalty programs, warranty programs, training programs, or similar initiatives.
• Strong analytical and problem-solving skills with data-driven decision making.

Responsibilities

• Translate market strategies into scalable programs and capabilities that support objectives and customer needs.
• Partner with Marketing, Sales, Contractor Engagement, and Operations teams to assess market trends and feedback.
• Develop contractor-facing programs, warranty offerings, and customer engagement initiatives.
• Support insurance-related market strategies and go-to-market approaches for contractor enablement.
• Establish governance, metrics, and operating rhythms to ensure successful execution.
• Lead development and optimization of warranty-related programs balancing value, objectives, and risk.
• Coordinate training, communications, tools, systems, and field support for launches.
• Leverage feedback and performance data to identify improvements across markets.
• Partner with Field Technical and Quality teams to ensure consistent execution.
• Lead cross-functional initiatives from planning to implementation with accountability and clear communication.
• Monitor program performance and adjust to improve customer experience and business outcomes.
• Support team capability development through coaching and continuous improvement.

Skills

Program management

Cross-functional collaboration

Strategic marketing

Commercial enablement

Business strategy

Customer insights

Data analysis

Stakeholder influence

Project management

Travel willingness

Education

Bachelor's degree

Job description

Owens Corning is seeking a Strategic Marketing Manager – Program Strategy & Readiness to translate strategic priorities into executable programs that enable scalable market solutions. You will connect Strategic Marketing with Sales, Contractor Engagement, Quality, Field Technical, and Operations to ensure launch readiness and ongoing optimization.

The role emphasizes cross-functional leadership, data-driven decision making, and experience turning market insights into practical enablement