Hybrid Strategic Marketing Programs Lead

Owens Corning; Toledo (OH); Hybrid; USD 90,000 - 125,000; Full time

Job summary

Owens Corning seeks a Strategic Marketing Manager – Program Strategy & Readiness to translate strategic priorities into scalable market programs. You will drive initiatives across Marketing, Sales, Contractor Engagement, Quality, Field Technical, and Operations to launch and continuously improve programs that support contractor success and customer trust.

The role requires strong strategic thinking, program leadership, and collaboration, with 5+ years of relevant experience.

Qualifications

• Bachelor’s degree required; Advanced degree preferred.
• 5+ years in program management, product management, strategic marketing, or related field.
• Experience translating insights into executable program requirements.
• Experience leading cross-functional initiatives through planning, readiness, launch, and performance management.
• Experience with customer-, contractor-, loyalty-, warranty-, training- programs or similar initiatives.

Responsibilities

• Translate market strategies into scalable programs and capabilities.
• Partner with marketing, sales, contractor engagement, and operations teams to assess trends and feedback.
• Develop contractor-facing programs, warranty offerings, and customer engagement initiatives.
• Support insurance-related market strategies and contractor enablement approaches.
• Establish program governance, metrics, rhythms, and decision frameworks.
• Lead warranty-related program development balancing value, objectives, and risk.
• Coordinate training, communications, tools, and field support for launches.
• Leverage feedback and quality data to drive improvements.
• Collaborate with Field Technical and Quality to ensure alignment across markets.
• Lead cross-functional initiatives from planning to implementation.
• Monitor program performance and adjust to improve customer experience.

Skills

Cross-functional leadership

Strategic thinking

Program management

Stakeholder influence

Data-driven decision making

Communication skills

Travel up to 50%

Education

Bachelor’s degree in Business, Marketing, Operations, or related field

Advanced degree in Business/Marketing/Operations

Job description

Owens Corning seeks a Strategic Marketing Manager – Program Strategy & Readiness to translate strategic priorities into scalable market programs. You will drive initiatives across Marketing, Sales, Contractor Engagement, Quality, Field Technical, and Operations to launch and continuously improve programs that support contractor success and customer trust.

The role requires strong strategic thinking, program leadership, and collaboration, with 5+ years of relevant experience.