Remote Strategic Client Marketing Lead

Bright Horizons Children's Centers; Westminster (CO); Remote; USD 72,000 - 93,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

Paid time off

401(k) retirement plan

Disability insurance

Life insurance

Tuition assistance

Job summary

Bright Horizons Children's Centers is seeking a Client Marketing Manager to lead strategic client marketing across a portfolio of accounts, driving awareness, engagement, and utilization of Bright Horizons services.

In this remote role, you will partner with clients and internal teams to design data-driven programs, guide multi-channel campaigns, and deliver measurable outcomes that enhance client retention and growth.

Qualifications

• Bachelor's degree in marketing or related field is required.
• 5 years of experience in Marketing or related field is required.
• Experience with Salesforce, Salesforce Marketing Cloud, and print-on-demand systems is preferred.

Responsibilities

• Lead the development and execution of strategic marketing plans for a portfolio of client accounts, driving awareness, engagement, and utilization of Bright Horizons services.
• Partner with clients and internal stakeholders to assess business needs, identify opportunities, and deliver data-driven marketing recommendations that influence client strategy and outcomes.
• Executes multi-channel marketing initiatives (e.g., launches, transitions, campaigns), ensuring alignment across stakeholders.
• Analyze marketing performance, synthesize insights, and make recommendations to optimize future campaigns and improve ROI.
• Act as a subject matter expert in client marketing, advising on best practices, communication strategies, and engagement approaches.
• Work with cross-functional partners to align on priorities, messaging, and execution strategies.
• Manage day-to-day project tasks, ensuring deliverables are completed accurately and within established timelines.
• Identify opportunities to improve processes, tools, and marketing practices to drive operational efficiency and effectiveness.

Skills

Project management

Cross-functional collaboration

Communication skills

Attention to detail

Education

Bachelor's degree in marketing or related field

5 years of experience in Marketing or related field

Tools

Salesforce

Salesforce Marketing Cloud

Print-on-demand systems

Job description

Bright Horizons Children's Centers is seeking a Client Marketing Manager to lead strategic client marketing across a portfolio of accounts, driving awareness, engagement, and utilization of Bright Horizons services.

In this remote role, you will partner with clients and internal teams to design data-driven programs, guide multi-channel campaigns, and deliver measurable outcomes that enhance client retention and growth.