Remote Social Media Strategy & Analytics Lead

Highmark Health; Augusta (ME); Hybrid; USD 65,000 - 90,000; Full time

Job summary

Highmark Health is seeking a skilled Social Media Manager to strategize and execute cross-platform social campaigns across multiple brands. You will manage content creation, publishing, analytics, and client collaboration to meet business objectives and enhance brand loyalty.

In this hybrid/remote role, you’ll partner with program managers, subject matter experts, and digital teams, lead daily content, monitor performance, and stay ahead of platform trends.

Qualifications

• 3 years in marketing, corporate communications or social media.
• 1–2 sentence description of social media strategy and execution.
• Experience with content creation and analytics.

Responsibilities

• Strategize and implement social-media plans across multiple brands.

Skills

Social media knowledge

Strategic thinking

Creative thinking

Critical thinking

Research interviewing writing editing

Organizational skills

Project management

Interpersonal communication

Client management

Detail oriented

Education

Bachelor's Degree

Master's Degree

Tools

Hootsuite

Emplifi

Sprout

Canva

Photoshop

Job description

Highmark Health is seeking a skilled Social Media Manager to strategize and execute cross-platform social campaigns across multiple brands. You will manage content creation, publishing, analytics, and client collaboration to meet business objectives and enhance brand loyalty.

In this hybrid/remote role, you’ll partner with program managers, subject matter experts, and digital teams, lead daily content, monitor performance, and stay ahead of platform trends.