Remote Senior Marketing Technology Manager

Illinois Defense Counsel; Phoenix, Northern (AZ, KY); Hybrid; USD 130,000 - 190,000; Full time

Job summary

Hinshaw & Culbertson LLP seeks a Marketing Technology (Sr.) Manager to lead the strategy, management, and optimization of the firm’s marketing technology ecosystem. You will own core platforms including CRM, email marketing, website/content management, and analytics, partnering with marketing and business development leaders.

Reporting to the Director of Marketing, you will manage upgrades, adoption, data quality, and reporting while aligning technology with brand and client engagement goals.

Qualifications

• Bachelor's degree required; relevant coursework or certifications in marketing, technology, business, data, or communications a plus.
• 6+ years of experience in marketing technology, marketing operations, CRM, digital marketing, or related roles.
• Strong working knowledge of CRM, email marketing, website/content management, experience management, analytics, project management.
• Experience improving CRM adoption, data quality, reporting, segmentation, mailing lists, and marketing workflows.
• Ability to translate business needs into technology requirements, practical workflows, and clear implementation plans.
• Strong project management, problem-solving, and change management skills.
• Excellent communication, training, documentation, and presentation skills.

Responsibilities

• Develop and maintain a marketing technology roadmap aligned with firm priorities.
• Evaluate needs and propose solutions to improve efficiency, data quality, adoption, and reporting.
• Translate business needs into technology priorities and implementation plans with leaders.
• Monitor developments in legal marketing technology and modernize tools and workflows.
• Lead as primary business owner for core platforms including CRM, email, CMS, analytics, and related systems.
• Oversee platform administration, data hygiene, access, upgrades, testing, launches, and adoption plans.
• Ensure documentation and governance, with training resources and adoption plans for tools.
• Manage vendor relationships, budgets, renewals, and project timelines with IT and stakeholders.

Skills

Marketing technology

Project management

Communication skills

Training skills

Presentation skills

Problem solving

Change management

Education

Bachelor's degree

Tools

CRM

Email marketing

Website CMS

Analytics

Experience management

Job description

Hinshaw & Culbertson LLP seeks a Marketing Technology (Sr.) Manager to lead the strategy, management, and optimization of the firm’s marketing technology ecosystem. You will own core platforms including CRM, email marketing, website/content management, and analytics, partnering with marketing and business development leaders.

Reporting to the Director of Marketing, you will manage upgrades, adoption, data quality, and reporting while aligning technology with brand and client engagement goals.