Remote Senior Marketing Leader—AI-Driven Ecosystem Programs

HelloKindred; United States; Remote; USD 120,000 - 150,000; Full time

Job summary

HelloKindred is seeking a Senior Marketing & Communications Manager to lead the Reinvention Services ecosystem programs activation team and own the end-to-end operating model across governance, ways of working, standardization, demand and capacity management, quality, financials, delivery excellence, and measurable value delivery.

The role will guide teams, drive leading practices, oversee scalable program playbooks, lead key ecosystem programs, and manage partner marketing, communications,

Qualifications

• Requires 12–20+ years in marketing leadership at scale.
• Experience leading global marketing programs and budgets.
• Strong change management and executive influence.
• Experience with AI-enabled marketing workflows.

Responsibilities

• Lead the Reinvention Services ecosystem programs activation team and end-to-end operating model, including governance, ways of working, standardization, demand and capacity management, quality, financials, delivery excellence, and measurable value delivery.
• Guide teams by sharing leading practices and driving delivery excellence.
• Develop and oversee program playbooks to ensure reusability and scalability.
• Own and deliver select key signature ecosystem programs.
• Drive cross-pollination and alignment across the ecosystem portfolio while steering through the complexities of partner competition.
• Oversee joint message and content development.
• Lead the ecosystem awards and ranking engine.
• Ensure quality and compliance across brand standards, policies, and related requirements.
• Lead value tracking and champion change management across ecosystem programs.
• Lead and manage talent through agility, development, succession planning, 9-box processes, and performance management.
• Manage difficult stakeholders and build strong relationships across global teams and partner organizations.
• Lead a global team of approximately five people with agility and executive influence.
• Apply advanced AI capabilities and technology marketing expertise to ecosystem marketing programs and communications.
• Develop and deliver executive communications, presentations, storytelling, and marketing content aligned with audience and business needs.

Skills

Leadership

AI in marketing

Event marketing

Partner marketing

Marketing programs

Stakeholder management

Executive communication

Education

Bachelor's degree in Marketing

Tools

Marketing automation

Job description

HelloKindred is seeking a Senior Marketing & Communications Manager to lead the Reinvention Services ecosystem programs activation team and own the end-to-end operating model across governance, ways of working, standardization, demand and capacity management, quality, financials, delivery excellence, and measurable value delivery.

The role will guide teams, drive leading practices, oversee scalable program playbooks, lead key ecosystem programs, and manage partner marketing, communications,