Senior Marketing & Communications Lead — Remote, Ecosystem Programs

HelloKindred; Illinois; Remote; USD 120,000 - 170,000; Full time

Job summary

HelloKindred is seeking a Senior Marketing & Communications Manager to lead the Reinvention Services ecosystem programs activation team and own the end-to-end operating model across governance, ways of working, standardization, demand and capacity management, quality, financials, delivery excellence, and measurable value delivery.

The role guides teams, develops scalable playbooks, and oversees partner marketing and change initiatives globally.

Qualifications

• 12–20+ years of experience in event marketing, partner marketing, and/or marketing program management.
• 12–20+ years of leadership experience managing teams, programs, and budgets.
• Experience leading teams and budgets with agility, executive influence, and change management capabilities.
• Advanced AI proficiency and applying AI within marketing programs.
• Strong people leadership, talent management, stakeholder management, executive presence and conflict resolution.

Responsibilities

• Lead the Reinvention Services ecosystem programs activation team and own the end-to-end operating model including governance and capacity management.
• Guide teams by sharing leading practices and driving delivery excellence.
• Develop and oversee program playbooks to ensure reusability and scalability.
• Own and deliver select key signature ecosystem programs.
• Drive cross-pollination and alignment across the ecosystem portfolio and manage partner competition.

Skills

Executive leadership

Marketing program management

Event marketing

Partner marketing

AI in marketing

Stakeholder management

Communication skills

Job description

HelloKindred is seeking a Senior Marketing & Communications Manager to lead the Reinvention Services ecosystem programs activation team and own the end-to-end operating model across governance, ways of working, standardization, demand and capacity management, quality, financials, delivery excellence, and measurable value delivery.

The role guides teams, develops scalable playbooks, and oversees partner marketing and change initiatives globally.