Remote Product Marketing Manager – Prediction Markets

Coinbase; New York (NY); Hybrid; USD 140,080 - 164,800; Full time

Job summary

Coinbase is seeking a Product Marketing Manager to join their Consumer & Business team in New York. You will focus on enhancing awareness and adoption of Coinbase's prediction markets product. This role involves developing growth strategies, measuring performance, and leading product launches.

The ideal candidate has over 5 years of marketing experience in the trading or FinTech sectors. You'll collaborate with various teams and leverage data-driven insights to make informed decisions.

Competitive salary ranging from $140,080 to $164,800 USD annually, plus benefits.

Qualifications

• 5+ years of marketing experience within the trading/crypto or FinTech space.
• Proven track record of ideating and implementing growth strategies.
• Experience in creating customer segmentation and insights.

Responsibilities

• Own the voice of the customer by understanding user segments.
• Develop growth strategies for ongoing news and events.
• Lead go-to-market strategy for product launches.
• Measure and report on marketing performance.
• Think about the future of prediction markets.

Skills

Marketing experience in trading/crypto or FinTech

Growth strategy implementation

Customer segmentation capabilities

Advanced quantitative skills

Collaboration across teams

Utilization of generative AI

Job description

Coinbase is seeking a Product Marketing Manager to join their Consumer & Business team in New York. You will focus on enhancing awareness and adoption of Coinbase's prediction markets product. This role involves developing growth strategies, measuring performance, and leading product launches.

The ideal candidate has over 5 years of marketing experience in the trading or FinTech sectors. You'll collaborate with various teams and leverage data-driven insights to make informed decisions.

Competitive salary ranging from $140,080 to $164,800 USD annually, plus benefits.