Remote Product Marketing Manager: Growth & Go-to-Market

Dating Group; Georgia; Remote; USD 90.000 - 130.000; Vollzeit

Benefits dieser Stelle

Remote work opportunity

Annual vacation 28 days

Wellness days 7 per year

Bonuses up to $5000 for referrals

50% reimbursement for professional培训

Health benefits, up to $1000 per year

Workplace equipment reimbursement up $

Internals gamified gratitude system

Zusammenfassung

Social Discovery Group (SDG) is seeking a Product Marketing Manager to lead go-to-market strategies for global products. You will define target audiences, positioning, and messaging while driving user acquisition, engagement, and retention across channels.

Collaborating with product, design, and content teams, you will shape marketing funnels, run performance marketing campaigns, and manage budgets with clear KPIs. This remote role offers the chance to influence multiple markets globally.

Qualifikationen

• GTMs for multiple products
• Market research & competitive analysis
• Segmentation, targeting & positioning
• Product positioning & messaging frameworks
• Data analysis & marketing analytics
• Customer journey mapping & funnel optimization
• A/B testing & conversion optimization
• Performance marketing across channels
• CRM & lifecycle marketing
• Content & copywriting for marketing materials
• Pricing & packaging strategy

Aufgaben

• Develop and execute go-to-market strategies for new and existing products.
• Define target audiences, positioning, and key messaging.
• Drive user acquisition, engagement, and retention growth.
• Collaborate cross-functionally with product, design, and content teams.
• Lead competitive and market analysis to inform strategy.
• Build and optimize marketing funnels and campaigns across channels.
• Manage marketing budgets and measure performance with clear KPIs.
• Ensure consistent brand voice and user experience across touchpoints.
• Continuously refine marketing effectiveness and best practices.

Kenntnisse

Go-to-market strategy

Market research

Segmentation & positioning

Product messaging

Data analytics

Customer journey mapping

A/B testing

Performance marketing

CRM & lifecycle

Content & copywriting

Pricing & packaging

Jobbeschreibung

Social Discovery Group (SDG) is seeking a Product Marketing Manager to lead go-to-market strategies for global products. You will define target audiences, positioning, and messaging while driving user acquisition, engagement, and retention across channels.

Collaborating with product, design, and content teams, you will shape marketing funnels, run performance marketing campaigns, and manage budgets with clear KPIs. This remote role offers the chance to influence multiple markets globally.