Remote Product Marketing Manager - Digital Ads Platform

Blueprint-Technologies

Redmond (WA)

Remote

USD 100,000 - 115,000

Full time

28 hours ago
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Benefits offered by this job

Medical benefits
Dental & Vision
FSA
Paid time off
Parental leave
Growth opportunities

Job summary

Blueprint Technologies is seeking a seasoned product marketer to lead go-to-market, positioning, and messaging for a digital advertising platform. You will partner with Product Management, Marketing, and Sales to translate ad tech into clear customer value and drive launches.

The role focuses on customer and market insights, enablement assets, and cross‑functional collaboration. You’ll manage multiple priorities in a fast‑moving environment and craft compelling narratives that support adoption

Qualifications

  • 5+ years of product marketing and/or go-to-market strategy experience.
  • 3+ years of digital advertising or ad tech experience.
  • 3+ years of customer and market insights experience.
  • Demonstrated experience with inbound and outbound product marketing.
  • Ability to translate complex technical product capabilities into clear customer-facing value propositions.
  • Strong written and verbal communication skills.
  • Experience creating customer-facing, internal, sales, or enablement materials.
  • Ability to collaborate effectively with Product Management and cross-functional stakeholders.
  • Ability to operate independently and manage multiple priorities in a fast-moving environment.

Responsibilities

  • Gather and synthesize advertiser, market, and competitive insights to identify customer needs, product opportunities, and potential adoption barriers.
  • Partner with Product Management and customer-facing teams to incorporate advertiser feedback into product and go-to-market planning.
  • Develop a strong understanding of the digital advertising ecosystem and relevant competitive offerings.
  • Develop clear positioning, value propositions, messaging, and proof points for advertising products and capabilities.
  • Translate technical product functionality into compelling advertiser benefits and use cases.
  • Create customer-facing and internal narratives that simplify complex advertising concepts.
  • Support go-to-market planning and execution for new products, features, pilots, and platform capabilities.
  • Partner across Product Management, Marketing, Sales, and other teams to support launch readiness and product adoption.
  • Develop launch materials, presentations, FAQs, messaging frameworks, and other supporting assets.
  • Develop enablement assets, including pitch decks, product overviews, training materials, and sales resources.
  • Support stakeholder education on product roadmaps, positioning, customer value, and key product changes.
  • Collaborate across teams and adapt to evolving platform priorities and business needs.

Skills

Product marketing
Go-to-market
Marketing strategy
Cross-functional collaboration
Inbound & outbound marketing
Communication skills
Enablement material creation
Independent work

Job description

Blueprint Technologies is seeking a seasoned product marketer to lead go-to-market, positioning, and messaging for a digital advertising platform. You will partner with Product Management, Marketing, and Sales to translate ad tech into clear customer value and drive launches.

The role focuses on customer and market insights, enablement assets, and cross‑functional collaboration. You’ll manage multiple priorities in a fast‑moving environment and craft compelling narratives that support adoption

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