Remote Product Designer, Marketing Web & Design Systems

Zillow Group; United States; Remote; USD 125,000 - 201,000; Full time

Benefits offered by this job

Equity awards

Job summary

Zillow Group is seeking a Product Designer to lead UX across our Marketing Web surfaces. You will shape UX strategy and evolve the CMS design system, crafting reusable patterns in Figma and aligning with CMS capabilities to empower marketers.

You will collaborate with cross-functional teams to ensure brand cohesion, track performance, and drive improvements that balance user needs with business goals in a remote-first, US-wide role.

Qualifications

• 5+ years working in web Marketing, Design or related field.
• Proven experience as a Product or UX Designer, leading Marketing UX design projects from strategy to implementation.
• Experience shipping products or web-based projects with measurable results for customers and businesses.
• Strong understanding of user-centered design principles and methodologies.
• Deep experience designing within component-based CMS and design-system environments (WordPress).
• Proficiency in design and prototyping tools such as Figma, Sketch, Adobe XD, InVision, or similar.
• Strong quantitative, analytical and problem solving skills; comfortable with data analysis to understand performance, optimize funnels and influence decisions.
• Excellent communicator with strong interpersonal skills and ability to articulate decisions.
• Ability to build bridges with internal teams to execute on key initiatives.
• Systems thinking approach and ability to identify and scale patterns independently.

Responsibilities

• Lead UX strategy and CMS design system vision across marketing web surfaces including landing pages, microsites, onsite merchandising, and editorial blog content.
• Evolve a design system library and guidelines for all marketing owned web surfaces, ensuring brand and product cohesiveness across Zillow's web platform experience.
• Design self‑service, reusable web patterns in Figma that parity with CMS capabilities, enabling scalable foundation.
• Collaborate with CMS developers to design new design patterns and CMS components that meet marketing needs.
• Partner with Product Design, Design Foundations, and Design Systems to ensure marketing surfaces create a seamless journey from campaign entry to product experience.
• Design device-adaptable web interfaces for B2B and B2C surfaces balancing user needs with business metrics and conversions.
• QA the build to ensure consistency with design system; translate business goals into UX strategy and web design solutions.
• Synthesize performance data with user insights to validate decisions and prioritize improvements.
• Explore and integrate AI-enabled design and content creation tools to scale production.

Job description

Zillow Group is seeking a Product Designer to lead UX across our Marketing Web surfaces. You will shape UX strategy and evolve the CMS design system, crafting reusable patterns in Figma and aligning with CMS capabilities to empower marketers.

You will collaborate with cross-functional teams to ensure brand cohesion, track performance, and drive improvements that balance user needs with business goals in a remote-first, US-wide role.