Remote Precision Oncology Marketing Manager

Abbott; United States; Hybrid; USD 99,000 - 199,000; Full time

Job summary

Abbott is seeking a Marketing Manager for Direct to Patients in the Cancer Diagnostics area. The role focuses on strategy and execution of downstream omnichannel marketing for the precision oncology product portfolio, including MRD tests and OncoExTra.

You will drive education content, patient-facing materials, digital education, and KOL engagement in a collaborative, cross-functional environment. The position supports multiple channels, guides regional/national campaigns, and partners with

Qualifications

• Bachelor’s degree in business administration, marketing, or a related field (essential duties).
• 5+ years of commercial experience marketing.
• US work authorization without sponsorship.

Responsibilities

• Develop and execute the marketing plan for commercial readiness and evolution of precision oncology products.
• Lead multi-channel marketing and communications strategies to support portfolio and MRD tests.
• Collaborate with Medical Affairs, Product Management, Sales Training, and other teams to create educational content.
• Oversee brand planning, KOL engagement, and medical advisory board execution.

Skills

Marketing strategy

Cross-functional collaboration

Education

Bachelor's degree in business/marketing

Tools

PowerPoint

Job description

Abbott is seeking a Marketing Manager for Direct to Patients in the Cancer Diagnostics area. The role focuses on strategy and execution of downstream omnichannel marketing for the precision oncology product portfolio, including MRD tests and OncoExTra.

You will drive education content, patient-facing materials, digital education, and KOL engagement in a collaborative, cross-functional environment. The position supports multiple channels, guides regional/national campaigns, and partners with