Remote Performance Marketing Lead: Meta Ads & VSL Strategy

Clients Blackbox, Inc.

Mesquite (TX)

Remote

USD 100,000 - 130,000

Full time

2 days ago
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Benefits offered by this job

Paid Time Off
Work From Home
Flexible Schedule
Performance Bonus
Training & Development

Job summary

Clients Blackbox, Inc. in the United States is seeking a Senior Paid Media Strategist to own client performance across Meta campaigns, messaging, and funnel optimization.

You will lead client conversations, write direct-response copy and VSL scripts, develop testing strategies, and diagnose performance across the funnel, reporting to the Associate Director of Operations. This senior, hands-on role emphasizes ownership, data-driven decisions, clear communication, and the ability to manage

Qualifications

  • 5+ years of hands-on paid media experience with substantial Meta advertising responsibility.
  • Experience managing multiple client accounts and leading client-facing strategy conversations.
  • Strong direct-response copywriting skills, including ad copy and scripts.
  • Experience developing and testing creative concepts, hooks, angles, and messaging.
  • Experience with conversion tracking, pixels, and basic marketing automation.

Responsibilities

  • Own a portfolio of client accounts and serve as the primary strategic point of contact.
  • Lead bi-weekly client calls covering performance, strategy, testing priorities, and next steps.
  • Prepare and send bi-weekly performance reports at least 24 hours before scheduled calls.
  • Translate performance data into clear recommendations and strategic decisions.
  • Build strong client relationships that support retention, renewals, and referrals.
  • Proactively identify and address account risks and opportunities.

Skills

Paid media
Client management
Copywriting
Creative testing
Tracking & analytics
Communication

Job description

Clients Blackbox, Inc. in the United States is seeking a Senior Paid Media Strategist to own client performance across Meta campaigns, messaging, and funnel optimization.

You will lead client conversations, write direct-response copy and VSL scripts, develop testing strategies, and diagnose performance across the funnel, reporting to the Associate Director of Operations. This senior, hands-on role emphasizes ownership, data-driven decisions, clear communication, and the ability to manage

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