Remote Patient Marketing & Enrollment Manager

Daymark Health Inc.; San Francisco (CA); Remote; USD 115,000 - 140,000; Full time

Job summary

Daymark Health Inc. is seeking a Patient Marketing Manager to own day-to-day patient engagement campaigns across email, SMS, direct mail, print, and digital. You will translate Daymark’s model and audience insights into compelling, compliant content that drives enrollment.

You’ll collaborate with the enrollment team, craft materials, and manage a calendar to ensure timely, targeted communications. This role emphasizes data-driven testing and cross-channel optimization.

Qualifications

• 4-7 years of progressive marketing experience, with B2C or direct-to-consumer work.
• Portfolio of writing samples (email, SMS, landing pages, brochures, or scripts).
• Hands-on experience building and deploying lifecycle campaigns in marketing platforms (Braze, SFMC, HubSpot).
• Experience running multichannel campaigns across email, SMS, direct mail, and print with conversion metrics.
• Comfort with CRM data and testing to optimize results.
• Familiarity with HIPAA/TCPA/CAN-SPAM compliance.

Responsibilities

• Develop and execute multichannel patient marketing campaigns across email, SMS, print, direct mail, and digital.
• Write patient- and provider-facing content—emails, brochures, landing pages, scripts.
• Partner with enrollment to provide materials and campaigns for daily outreach.
• Own the patient marketing calendar and campaign deployment across platforms.
• Analyze performance data and run A/B tests to improve enrollment and engagement.
• Maintain compliance with healthcare communications regulations.

Skills

Marketing experience

Direct-to-consumer

Content writing

Lifecycle campaigns

Marketing automation

CRM usage

AI marketing

Education

Bachelor’s degree in Marketing/related field

Tools

Braze

Salesforce Marketing Cloud

HubSpot

Salesforce

HTML

Job description

Daymark Health Inc. is seeking a Patient Marketing Manager to own day-to-day patient engagement campaigns across email, SMS, direct mail, print, and digital. You will translate Daymark’s model and audience insights into compelling, compliant content that drives enrollment.

You’ll collaborate with the enrollment team, craft materials, and manage a calendar to ensure timely, targeted communications. This role emphasizes data-driven testing and cross-channel optimization.