Remote Paid Media Strategist - Part-Time

Digital People; United States; Remote; USD 34,000 - 55,000; Part time

Job summary

Digital People’s client, a global leader in connectivity solutions, seeks a PART-TIME Paid Media Specialist to join an in-house marketing communications team. Fully remote but must work in CST or EST time zones; support three brands and manage campaigns across Meta, LinkedIn, StackAdapt, Google Ads, YouTube, and trade media to maximize ROI.

You will collect and analyze data to inform strategy, create and optimize campaigns, and collaborate with cross‑functional teams.

Qualifications

• Bachelor’s degree in marketing, advertising, communications, or related field.
• Experience managing paid media across platforms (Meta, LinkedIn, StackAdapt, Google Ads, YouTube).
• Ability to travel within the US or abroad on occasion.

Responsibilities

• Campaign creation and execution across multiple platforms.
• Fulfill timelines and insertion orders for trade/media.
• Paid media project management and ad spec documentation.
• Audience targeting using data insights and business strategy.
• Optimize campaigns and perform A/B tests based on performance data.
• Implement tracking codes and pixels to measure performance.
• Monitor metrics and generate actionable reports for stakeholders.
• Collaborate with cross‑functional teams to realize paid media strategies.

Skills

Paid media management

Audience targeting

Data analysis

Campaign optimization

A/B testing

Data-driven decisions

Collaboration

Education

Bachelor's degree in Marketing or related field

Tools

Microsoft Office

PowerPoint

Job description

Digital People’s client, a global leader in connectivity solutions, seeks a PART-TIME Paid Media Specialist to join an in-house marketing communications team. Fully remote but must work in CST or EST time zones; support three brands and manage campaigns across Meta, LinkedIn, StackAdapt, Google Ads, YouTube, and trade media to maximize ROI.

You will collect and analyze data to inform strategy, create and optimize campaigns, and collaborate with cross‑functional teams.